Art Director
KREWE, New York, NY, United States
KREWE is an independent, high-fashion eyewear brand rooted in the vibrant culture and boundless creativity of our hometown, New Orleans - and now proudly headquartered in both New Orleans and New York City. Since our launch in 2013, KREWE has grown into a dynamic brand celebrated for its distinctive, handcrafted sun and optical frames that reflect a deep commitment to quality, individuality, and design.
In 2022, we opened the doors to our NYC headquarters in the heart of the Meatpacking District, building a second home for the brand that brings New Orleans’ culture, creativity, and energy to one of the world’s most iconic design capitals. Our presence now spans brick-and-mortar boutiques, mobile retail concepts, and a thriving e-commerce platform - alongside distribution through premier independents and top national retailers. Celebrated for our unique approach to design, KREWE has cultivated a loyal following among style-conscious consumers and influential tastemakers.
As we continue to expand, we’re looking for passionate, driven, and innovative individuals to join our talented team. At KREWE our work is fast‑paced, collaborative, and deeply mission‑driven. Our people are high‑performing and ambitious - not just about hitting goals, but about building something that’s original, culturally rooted and globally resonant. Every team member at KREWE has the opportunity to own their role and make a lasting impact. If this sounds like the right environment for you we invite you to apply below.
We are currently searching for an Art Director to lead the creative strategy & execution across our brand. This is a highly influential role responsible for translating high‑level creative vision into a clear, ownable point of view and leading the creative team to execute against it with excellence. You will partner with the Founder & Creative Director to align on creative direction and strategy—regularly bringing forward ideas, concepts, and references that push the brand forward. From there, you will translate that direction into actionable guidance for the creative team, ensuring all output is elevated, cohesive, and on‑brand.
This role sits at the intersection of creative direction and execution—requiring both exceptional taste and the ability to lead, refine, and scale creative output across all channels.
This role is based in our NYC Headquarters 5 days a week.
Key Responsibilities
Manage & Develop the Creative Team
Lead, mentor, and develop a team of designers, photographers, and creatives
Elevate team output through strong taste, clear feedback, and the optimization of systems & processes
Create an environment of high standards, accountability, and creative growth
Drive Creative Direction & Concept Development
Partner with the Founder & Creative Director to define and evolve KREWE’s creative direction
Regularly develop and pitch campaign concepts, visual ideas, and creative frameworks
Translate high‑level direction into a clear, differentiated point of view for the brand
Make decisive creative calls that simplify and strengthen the work
Oversee all creative output across photography, video, digital, social, print, OOH, and retail design
Translate creative direction into clear guidance for graphic designers, spatial / interior designers, photographers, and retouchers
Act as the primary filter for all work—refining, editing, and elevating output to meet brand standards
Ensure consistency and excellence across all channels and touchpoints
Own Creative Processes & Workflows
Partner with the Project Manager to build and refine creative processes and timelines
Develop systems that enable efficient, scalable, and high‑quality creative execution
Ensure clarity of direction, timelines, and deliverables across all projects
Execute & Direct Campaigns and Shoots
Lead creative direction for campaigns, photoshoots, and brand moments
Provide on‑set direction and ensure alignment with creative vision
Balance hands‑on involvement with leadership oversight across projects
Requirements
8‑10+ years of experience in art direction or a similar creative leadership role, preferably within fashion, lifestyle, or retail
A strong portfolio demonstrating exceptional taste, concepting, and execution across channels
Experience working closely with senior creative leadership or founders
Proven ability to translate vision into clear direction and scalable output
Strong leadership skills with experience managing and developing creative teams
Ability to make decisive creative calls and edit work down to its strongest form
Highly organized with experience building or improving creative processes
Deep knowledge of design, photography, video, and cross‑channel creative best practices
Proficiency in Adobe Creative Suite & Figma
Benefits and Perks
Competitive wage
Group health plans: health, vision and dental insurance
Welfare benefits: life, ad&d, supplemental voluntary coverage
401(K) Investment Options
Quarterly Cultural Spend
Ongoing Training and Development, an Educational Allowance
10 paid holidays and Paid Time Off accrual
KREWE employee quarterly frame allowance (of course!)
Salary (for New York only)
Up to $155,000 annually based on experience and qualifications.
This reflects the base salary for this position. Compensation may vary based on factors such as skills, experience, certifications, and business needs. In addition to base pay, KREWE offers annual bonuses, a comprehensive benefits package, paid time off, and employee discounts.
Diversity and Inclusion
KREWE believes in providing an inclusive workplace where all individuals have the opportunity to succeed. We are proud to provide equal employment opportunities (EEO) to all employees and applicants without discrimination or retaliation because of race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, gender expression, veteran status, pregnancy or any other protected characteristic as established by applicable local, state, or federal law.
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In 2022, we opened the doors to our NYC headquarters in the heart of the Meatpacking District, building a second home for the brand that brings New Orleans’ culture, creativity, and energy to one of the world’s most iconic design capitals. Our presence now spans brick-and-mortar boutiques, mobile retail concepts, and a thriving e-commerce platform - alongside distribution through premier independents and top national retailers. Celebrated for our unique approach to design, KREWE has cultivated a loyal following among style-conscious consumers and influential tastemakers.
As we continue to expand, we’re looking for passionate, driven, and innovative individuals to join our talented team. At KREWE our work is fast‑paced, collaborative, and deeply mission‑driven. Our people are high‑performing and ambitious - not just about hitting goals, but about building something that’s original, culturally rooted and globally resonant. Every team member at KREWE has the opportunity to own their role and make a lasting impact. If this sounds like the right environment for you we invite you to apply below.
We are currently searching for an Art Director to lead the creative strategy & execution across our brand. This is a highly influential role responsible for translating high‑level creative vision into a clear, ownable point of view and leading the creative team to execute against it with excellence. You will partner with the Founder & Creative Director to align on creative direction and strategy—regularly bringing forward ideas, concepts, and references that push the brand forward. From there, you will translate that direction into actionable guidance for the creative team, ensuring all output is elevated, cohesive, and on‑brand.
This role sits at the intersection of creative direction and execution—requiring both exceptional taste and the ability to lead, refine, and scale creative output across all channels.
This role is based in our NYC Headquarters 5 days a week.
Key Responsibilities
Manage & Develop the Creative Team
Lead, mentor, and develop a team of designers, photographers, and creatives
Elevate team output through strong taste, clear feedback, and the optimization of systems & processes
Create an environment of high standards, accountability, and creative growth
Drive Creative Direction & Concept Development
Partner with the Founder & Creative Director to define and evolve KREWE’s creative direction
Regularly develop and pitch campaign concepts, visual ideas, and creative frameworks
Translate high‑level direction into a clear, differentiated point of view for the brand
Make decisive creative calls that simplify and strengthen the work
Oversee all creative output across photography, video, digital, social, print, OOH, and retail design
Translate creative direction into clear guidance for graphic designers, spatial / interior designers, photographers, and retouchers
Act as the primary filter for all work—refining, editing, and elevating output to meet brand standards
Ensure consistency and excellence across all channels and touchpoints
Own Creative Processes & Workflows
Partner with the Project Manager to build and refine creative processes and timelines
Develop systems that enable efficient, scalable, and high‑quality creative execution
Ensure clarity of direction, timelines, and deliverables across all projects
Execute & Direct Campaigns and Shoots
Lead creative direction for campaigns, photoshoots, and brand moments
Provide on‑set direction and ensure alignment with creative vision
Balance hands‑on involvement with leadership oversight across projects
Requirements
8‑10+ years of experience in art direction or a similar creative leadership role, preferably within fashion, lifestyle, or retail
A strong portfolio demonstrating exceptional taste, concepting, and execution across channels
Experience working closely with senior creative leadership or founders
Proven ability to translate vision into clear direction and scalable output
Strong leadership skills with experience managing and developing creative teams
Ability to make decisive creative calls and edit work down to its strongest form
Highly organized with experience building or improving creative processes
Deep knowledge of design, photography, video, and cross‑channel creative best practices
Proficiency in Adobe Creative Suite & Figma
Benefits and Perks
Competitive wage
Group health plans: health, vision and dental insurance
Welfare benefits: life, ad&d, supplemental voluntary coverage
401(K) Investment Options
Quarterly Cultural Spend
Ongoing Training and Development, an Educational Allowance
10 paid holidays and Paid Time Off accrual
KREWE employee quarterly frame allowance (of course!)
Salary (for New York only)
Up to $155,000 annually based on experience and qualifications.
This reflects the base salary for this position. Compensation may vary based on factors such as skills, experience, certifications, and business needs. In addition to base pay, KREWE offers annual bonuses, a comprehensive benefits package, paid time off, and employee discounts.
Diversity and Inclusion
KREWE believes in providing an inclusive workplace where all individuals have the opportunity to succeed. We are proud to provide equal employment opportunities (EEO) to all employees and applicants without discrimination or retaliation because of race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, gender expression, veteran status, pregnancy or any other protected characteristic as established by applicable local, state, or federal law.
#J-18808-Ljbffr