Marketing and Digital Media Specialist
Physical Therapy By Phoenix, Phoenix, AZ, United States
Marketing and Digital Media Specialist Job in US (remote)
Physical Therapy by Phoenix is seeking an organized and detail-oriented Marketing and Digital Media Specialist to support company-wide marketing initiatives, brand consistency, and digital presence. In this role, you will assist with marketing campaigns, maintain online business profiles, support reporting and analytics, coordinate marketing materials, and manage digital and internal communication platforms to strengthen patient engagement and brand growth.
Compensation $45,000 – $55,000 annually
Position Overview As a Marketing and Digital Media Specialist, you will play a key role in maintaining and growing the company’s digital footprint. You will collaborate with internal teams to ensure all marketing efforts are aligned, data-driven, and reflective of a cohesive brand identity across all channels.
Qualifications
High school diploma or equivalent required
Associate or bachelor’s degree in marketing, communications, business, or related field strongly preferred
1–3 years of experience in web design and website management required
Must reside in the Wichita or Kansas City metropolitan area
Responsibilities
Build, manage, and maintain company websites, ensuring content accuracy and updates
Manage and maintain Google Business Profiles for all clinic locations
Monitor and respond to Google reviews in alignment with company guidelines
Optimize website and digital content for search engine performance (SEO)
Design, manage, and analyze Google digital advertising campaigns
Track advertising performance and adjust campaigns to improve results
Prepare and deliver reports summarizing digital marketing performance
Complete monthly analytics reports for social media and Meta platforms
Create and maintain cohesive branding across digital and print platforms
Design marketing materials including graphics, flyers, and website content
Support sales team with printed and digital marketing materials
Ensure all marketing materials comply with FCC and HIPAA regulations
Track clinic specializations and maintain accurate marketing content
Create and distribute monthly patient and physician newsletters
Collaborate with HR on internal communications such as associate bulletins
Develop and manage monthly social media content calendars
Coordinate promotional materials and marketing assets for events
Organize clinic photoshoots and content creation initiatives
Monitor marketing budgets and ensure cost-effective execution
Utilize EMR systems to generate reporting data for marketing insights
Analyze marketing and sales trends to support strategic planning
Research competitors to identify opportunities and industry trends
Attend meetings and travel to clinic locations as needed
Skills
Strong organizational and time-management abilities
Clear written and verbal communication skills
Graphic design for digital and print materials
Web design and website content management
Understanding of UX/UI principles to improve user experience
Photography and videography skills
Video editing for marketing and educational content
Knowledge of digital advertising platforms (Google, social media)
Ability to manage multiple projects simultaneously
Strong attention to detail across all marketing channels
Problem-solving and analytical thinking skills
Ability to work independently and collaboratively
Adaptability in learning new systems and tools
Familiarity with social media, online listings, and digital marketing platforms
Benefits
3 weeks of paid time off (PTO)
6 paid holidays
Medical, Dental, and Vision insurance
401(k) retirement plan
Life insurance and short-term disability coverage
About Physical Therapy by Phoenix Physical Therapy by Phoenix is dedicated to delivering high-quality, patient-centered care while building strong community connections. Our team values innovation, collaboration, and consistency in delivering exceptional healthcare experiences both in-clinic and across digital platforms.
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Compensation $45,000 – $55,000 annually
Position Overview As a Marketing and Digital Media Specialist, you will play a key role in maintaining and growing the company’s digital footprint. You will collaborate with internal teams to ensure all marketing efforts are aligned, data-driven, and reflective of a cohesive brand identity across all channels.
Qualifications
High school diploma or equivalent required
Associate or bachelor’s degree in marketing, communications, business, or related field strongly preferred
1–3 years of experience in web design and website management required
Must reside in the Wichita or Kansas City metropolitan area
Responsibilities
Build, manage, and maintain company websites, ensuring content accuracy and updates
Manage and maintain Google Business Profiles for all clinic locations
Monitor and respond to Google reviews in alignment with company guidelines
Optimize website and digital content for search engine performance (SEO)
Design, manage, and analyze Google digital advertising campaigns
Track advertising performance and adjust campaigns to improve results
Prepare and deliver reports summarizing digital marketing performance
Complete monthly analytics reports for social media and Meta platforms
Create and maintain cohesive branding across digital and print platforms
Design marketing materials including graphics, flyers, and website content
Support sales team with printed and digital marketing materials
Ensure all marketing materials comply with FCC and HIPAA regulations
Track clinic specializations and maintain accurate marketing content
Create and distribute monthly patient and physician newsletters
Collaborate with HR on internal communications such as associate bulletins
Develop and manage monthly social media content calendars
Coordinate promotional materials and marketing assets for events
Organize clinic photoshoots and content creation initiatives
Monitor marketing budgets and ensure cost-effective execution
Utilize EMR systems to generate reporting data for marketing insights
Analyze marketing and sales trends to support strategic planning
Research competitors to identify opportunities and industry trends
Attend meetings and travel to clinic locations as needed
Skills
Strong organizational and time-management abilities
Clear written and verbal communication skills
Graphic design for digital and print materials
Web design and website content management
Understanding of UX/UI principles to improve user experience
Photography and videography skills
Video editing for marketing and educational content
Knowledge of digital advertising platforms (Google, social media)
Ability to manage multiple projects simultaneously
Strong attention to detail across all marketing channels
Problem-solving and analytical thinking skills
Ability to work independently and collaboratively
Adaptability in learning new systems and tools
Familiarity with social media, online listings, and digital marketing platforms
Benefits
3 weeks of paid time off (PTO)
6 paid holidays
Medical, Dental, and Vision insurance
401(k) retirement plan
Life insurance and short-term disability coverage
About Physical Therapy by Phoenix Physical Therapy by Phoenix is dedicated to delivering high-quality, patient-centered care while building strong community connections. Our team values innovation, collaboration, and consistency in delivering exceptional healthcare experiences both in-clinic and across digital platforms.
#J-18808-Ljbffr