Sales, Events and Business Development Executive
Bromley Court Hotel, Louisiana, MO, United States
The Role We are seeking a dynamic and detail-oriented Sales, Events Business Development Coordinator to support the planning, coordination, and execution of a wide range of events while driving sales opportunities. This role requires a proactive professional with excellent organizational skills, strong client relationship management, and the ability to balance creativity with commercial focus. The role includes a dedicated proactive business development focus (1–2 days per week), identifying and converting new corporate and event opportunities to drive revenue growth and expand the hotel’s market presence. The ideal candidate will play a key role in ensuring seamless event delivery, maximizing revenue, and providing exceptional service to clients and guests.
Business Development Responsibilities (Proactive Sales Focus) Proactively identify, target and develop new corporate, local business, and agency accounts to increase meetings, events and bedroom revenue.
Conduct outbound sales activity including telesales, personalized email campaigns, LinkedIn outreach and appointment setting to generate new enquiries.
Arrange and conduct external client visits and face-to-face networking meetings within the local and regional market to build brand awareness.
Represent the hotel at local networking events, exhibitions, and industry showcases to source new business opportunities.
Work proactively to convert lapsed accounts and past clients into repeat business through structured follow-up plans.
Develop and implement quarterly sales action plans with measurable targets, reporting weekly on new business activity and pipeline performance.
Maintain and grow a strong sales pipeline within the CRM, tracking prospecting activity, conversion ratios, and revenue generated from proactive efforts.
Sales & Events Office Responsibilities Confident in selling Weddings, Meetings and all types of Restaurant and Event private bookings.
Manage event bookings, meetings, and reservations efficiently, ensuring accuracy and attention to detail.
Act as the primary point of contact for clients, providing expert guidance and support throughout the planning process.
Prepare detailed event proposals, function sheets, and post-event reports to ensure seamless communication between teams.
Maintain strong relationships with corporate clients, event suppliers, and other stakeholders to maximize repeat business.
Process enquiries, quotations, contracts, and confirmations in a timely and professional manner.
Conduct show rounds and meetings with clients to discuss their events and arrangements; adopt good telephone skills to create a professional impression.
Ensure the sales journey for customers is managed professionally and efficiently to ensure their satisfaction.
Ensure meeting and event space is tidy and presentable before taking clients in for appointments.
Support the sales team in achieving revenue targets by proactively identifying opportunities for upselling and cross-selling hotel services; work in a team to meet targets.
Monitor event budgets and client billing, ensuring accuracy and timely payment follow-ups.
Maintain accurate records and databases of client interactions, bookings, and contracts using CRM systems.
Attend internal meetings to present functions sheets for the following week, briefing the team of upcoming business; also attend other business meetings as and when required.
Respond to clients’ emails, calls and feedback in a timely and professional manner.
Ensure compliance with health, safety, and licensing regulations for all events hosted on hotel premises.
Stay up to date with competitor activity, industry trends and market opportunities to contribute to the hotel’s sales strategy.
Additional duties as requested by the Sales & Event Manager.
Why Join Us? Opportunity to work in a prestigious hotel with a great team.
Career growth and development opportunities.
Competitive salary and a quarterly incentive scheme.
Staff benefits.
A dynamic and rewarding work environment.
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Business Development Responsibilities (Proactive Sales Focus) Proactively identify, target and develop new corporate, local business, and agency accounts to increase meetings, events and bedroom revenue.
Conduct outbound sales activity including telesales, personalized email campaigns, LinkedIn outreach and appointment setting to generate new enquiries.
Arrange and conduct external client visits and face-to-face networking meetings within the local and regional market to build brand awareness.
Represent the hotel at local networking events, exhibitions, and industry showcases to source new business opportunities.
Work proactively to convert lapsed accounts and past clients into repeat business through structured follow-up plans.
Develop and implement quarterly sales action plans with measurable targets, reporting weekly on new business activity and pipeline performance.
Maintain and grow a strong sales pipeline within the CRM, tracking prospecting activity, conversion ratios, and revenue generated from proactive efforts.
Sales & Events Office Responsibilities Confident in selling Weddings, Meetings and all types of Restaurant and Event private bookings.
Manage event bookings, meetings, and reservations efficiently, ensuring accuracy and attention to detail.
Act as the primary point of contact for clients, providing expert guidance and support throughout the planning process.
Prepare detailed event proposals, function sheets, and post-event reports to ensure seamless communication between teams.
Maintain strong relationships with corporate clients, event suppliers, and other stakeholders to maximize repeat business.
Process enquiries, quotations, contracts, and confirmations in a timely and professional manner.
Conduct show rounds and meetings with clients to discuss their events and arrangements; adopt good telephone skills to create a professional impression.
Ensure the sales journey for customers is managed professionally and efficiently to ensure their satisfaction.
Ensure meeting and event space is tidy and presentable before taking clients in for appointments.
Support the sales team in achieving revenue targets by proactively identifying opportunities for upselling and cross-selling hotel services; work in a team to meet targets.
Monitor event budgets and client billing, ensuring accuracy and timely payment follow-ups.
Maintain accurate records and databases of client interactions, bookings, and contracts using CRM systems.
Attend internal meetings to present functions sheets for the following week, briefing the team of upcoming business; also attend other business meetings as and when required.
Respond to clients’ emails, calls and feedback in a timely and professional manner.
Ensure compliance with health, safety, and licensing regulations for all events hosted on hotel premises.
Stay up to date with competitor activity, industry trends and market opportunities to contribute to the hotel’s sales strategy.
Additional duties as requested by the Sales & Event Manager.
Why Join Us? Opportunity to work in a prestigious hotel with a great team.
Career growth and development opportunities.
Competitive salary and a quarterly incentive scheme.
Staff benefits.
A dynamic and rewarding work environment.
#J-18808-Ljbffr