Marketing Manager Vape Other Tobacco Products OTP Distribution
Smoking Sales LLC, Linden, NJ, United States
Benefits
Competitive salary
Dental insurance
Employee discounts
Health insurance
Opportunity for advancement
Paid time off
Vision insurance
Job Summary
We are looking for a versatile and detail-oriented Marketing Coordinator to oversee and execute various marketing initiatives. The ideal candidate will be responsible for managing email campaigns, creating marketing collateral, coordinating with vendors, and ensuring the success of trade shows and advertising efforts. This role requires strong project management skills, creativity, and the ability to juggle multiple priorities effectively.
Key Responsibilities
Marketing Strategy & Revenue Growth
Develop and execute a comprehensive B2B marketing strategy for vape and OTP distribution
Drive revenue through product launches, vendor promotions, and targeted campaigns
Identify emerging vape and nicotine product trends to support sales growth
Manage marketing budgets and track ROI
Digital Marketing & Lead Generation
Oversee email marketing, SMS campaigns, paid ads, SEO, and social media (within compliance guidelines)
Build targeted campaigns for smoke shops, convenience stores, and retail chains
Optimize conversion rates and customer acquisition funnels
Manage website promotions and product marketing content
ERP & Data-Driven Marketing (SAP B1 Preferred)
Utilize sales data and reporting from SAP Business One to segment customers and drive campaigns
Analyze purchasing trends inventory movement, and top-performing SKUs
Create dashboards and performance reports tied to revenue and profitability
Compliance & Industry Regulations
Ensure all marketing materials comply with FDA and state advertising regulations
Stay current on nicotine and tobacco marketing restrictions
Develop compliant promotional strategies for age-restricted products
Sales & Vendor Collaboration
Partner with Sales to support promotions and key account initiatives
Coordinate co-op marketing campaigns with manufacturers
Manage trade show marketing and distributor events
Create marketing materials (catalogs, flyers, digital assets)
Qualifications
Required
5+ years of marketing experience (vape, tobacco, nicotine, or regulated products preferred)
Experience in B2B marketing and wholesale distribution
Strong knowledge of vape/OTP market trends
Experience managing digital marketing campaigns
Analytical mindset with data-driven decision-making skills
Preferred
Experience with SAP Business One (SAP B1)
Experience marketing age-restricted or highly regulated products
Trade show and event marketing experience
CRM and marketing automation platform experience
What We Offer
Competitive salary: $75,000–$110,000 (based on experience)
Performance-based bonus structure
Paid time off
Health benefits - Medical, Dental, Vision
Career advancement opportunities in a high-growth distribution company
Why Join Us?
Leadership role with direct impact on company growth
Work in one of the fastest-growing segments of consumer distribution
Strong executive visibility and decision-making authority
Opportunity to build and scale a marketing department.
#J-18808-Ljbffr
Competitive salary
Dental insurance
Employee discounts
Health insurance
Opportunity for advancement
Paid time off
Vision insurance
Job Summary
We are looking for a versatile and detail-oriented Marketing Coordinator to oversee and execute various marketing initiatives. The ideal candidate will be responsible for managing email campaigns, creating marketing collateral, coordinating with vendors, and ensuring the success of trade shows and advertising efforts. This role requires strong project management skills, creativity, and the ability to juggle multiple priorities effectively.
Key Responsibilities
Marketing Strategy & Revenue Growth
Develop and execute a comprehensive B2B marketing strategy for vape and OTP distribution
Drive revenue through product launches, vendor promotions, and targeted campaigns
Identify emerging vape and nicotine product trends to support sales growth
Manage marketing budgets and track ROI
Digital Marketing & Lead Generation
Oversee email marketing, SMS campaigns, paid ads, SEO, and social media (within compliance guidelines)
Build targeted campaigns for smoke shops, convenience stores, and retail chains
Optimize conversion rates and customer acquisition funnels
Manage website promotions and product marketing content
ERP & Data-Driven Marketing (SAP B1 Preferred)
Utilize sales data and reporting from SAP Business One to segment customers and drive campaigns
Analyze purchasing trends inventory movement, and top-performing SKUs
Create dashboards and performance reports tied to revenue and profitability
Compliance & Industry Regulations
Ensure all marketing materials comply with FDA and state advertising regulations
Stay current on nicotine and tobacco marketing restrictions
Develop compliant promotional strategies for age-restricted products
Sales & Vendor Collaboration
Partner with Sales to support promotions and key account initiatives
Coordinate co-op marketing campaigns with manufacturers
Manage trade show marketing and distributor events
Create marketing materials (catalogs, flyers, digital assets)
Qualifications
Required
5+ years of marketing experience (vape, tobacco, nicotine, or regulated products preferred)
Experience in B2B marketing and wholesale distribution
Strong knowledge of vape/OTP market trends
Experience managing digital marketing campaigns
Analytical mindset with data-driven decision-making skills
Preferred
Experience with SAP Business One (SAP B1)
Experience marketing age-restricted or highly regulated products
Trade show and event marketing experience
CRM and marketing automation platform experience
What We Offer
Competitive salary: $75,000–$110,000 (based on experience)
Performance-based bonus structure
Paid time off
Health benefits - Medical, Dental, Vision
Career advancement opportunities in a high-growth distribution company
Why Join Us?
Leadership role with direct impact on company growth
Work in one of the fastest-growing segments of consumer distribution
Strong executive visibility and decision-making authority
Opportunity to build and scale a marketing department.
#J-18808-Ljbffr