
Application Programmer (Salesforce Marketing Cloud) - Maryland Health Benefit Ex
ShiftCode Analytics, Baltimore, MD, United States
Position: Application Programmer (Salesforce Marketing Cloud)
Client: Maryland Health Benefit Exchange
Contract duration: Four years
Interview mode: Virtual
Location: Baltimore, Md (Hybrid) (Tristate candidates)
Visa : No H1B and CPT; USC and Gc highly preferred.
Duties/Responsibilities
• Configure and support Salesforce Marketing Cloud, including Email Studio, Journey
• Builder, Automation Studio, Content Builder, and Mobile Connect (SMS)
• Assist with SMS enablement, including short code acquisition support, keyword configuration, opt-in/opt-out management, and compliance alignment
• Develop automated journeys, triggered sends, and scheduled communications across email and SMS
• Build and maintain data extensions, SQL queries, and audience segmentation
• Implement dynamic and personalized content using AMP script
• Support integrations between Marketing Cloud and State of Maryland systems
• Troubleshoot campaign, SMS, data, and automation issues
• Follow State of Maryland governance, security, privacy, and approval processes
• Produce basic technical documentation and support knowledge transfer
• Adhere to all security, change control, and MHBE Project Management Office (PMO) policies, processes, and methodologies.
• Note: The candidate must be flexible to work overtime as needed, including weekends, holidays, and off-hours.
Minimum Qualifications
• Five (5) years of Salesforce experience in Marketing Cloud development
• Three (3) years of experience in Salesforce Marketing Cloud development
• Hands-on experience with AMP script and SQL in Marketing Cloud
• Experience implementing or supporting SMS messaging, including consent management
• Ability to work effectively in a staff augmentation role under state direction
• Experience with Mobile Connect, SMS compliance, and short code provisioning processes
• Experience supporting government agencies or health organizations
• Knowledge of accessibility standards (c.g., WAG / Section 50g)
• Experience integrating Marketing Cloud with Salesforce
• Salesforce Marketing Cloud Developer or Consultant certification
• Experience with Mobile Connect, SMS compliance, and short code provisioning processes
• Experience supporting government agencies or health organizations
• Knowledge of accessibility standards, e.g., WCAG / Section 508
• Experience in integrating Marketing Cloud with Salesforce CRM
• Salesforce Marketing Cloud Developer or Consultant certification
• Familiarity with regulated or public-sector environments (PIl, compliance, security)
Education: Bachelor's Degree from an accredited college or university with a major in Computer Science, Information Systems, Engineering, Business, or other related scientific or technical discipline