VP of Trade Development, CPWS - Moet Hennessy - Miramar

Overview

The VP of Trade Development, CPWS - Moet Hennessy directs the development and implementation of business strategies, plans, data, and utilities to assist strategic customers in the evaluation of alcohol beverage performance in the market, retailer, supplier, and consumer trends and expectations.

Primary Responsibilities

• Lead trade marketing implementation through the development of commercial strategies to achieve supplier goals
• Support National GMs and Regional Chain Account leads with specific analytics, shopper insights, and programming
• Identify local market intelligence and opportunities consumer shifts/trends, channel dynamics, key account (NAOP/chains) dynamics, etc.
• Ensure local plans and tactics adhere to national brand strategies and guidelines
• Serve as a primary internal source of supplier marketing information
• Lead and develop trade development team to become experts in generating customer/shopper insights and program activations that deliver exceptional results
• Develop and evaluate programs; review national program briefs, concepts, creative and provide input/feedback to supplier and brand marketing
• Set objectives, review and reallocate program based on ROI, and provide market-based insights and feedback to sales and marketing management through KPI scorecard process
• Support Supplier and field sales team in the planning and execution of annual POS & VAP buys
• Perform other job‑related duties as assigned

Minimum Qualifications

• Bachelor’s degree plus ten years of experience of trade or customer marketing and sales experience; or an equivalent combination of education and experience
• Comprehensive understanding of wine and spirits industry
• Ability to manage multiple projects/priorities on tight deadlines and maintain a high level of quality output
• Ability to understand and manage budgets, profitability, and expenses
• Excellent customer service, interpersonal, and verbal and written communication skills
• Continual self‑education and knowledge development of new and existing trends, styles, and products within the Supplier portfolio as well as competitive brands
• Proficient in MS Office (PowerPoint, Word, Excel, and Outlook)

Physical Demands

• Physical demands with activity or condition for a considerable amount of time include sitting and typing/keyboarding using a computer (e.g., keyboard, mouse, and monitor) or adding machine
• Physical demands with activity or condition may include occasional to the rare amount of time include walking, bending, reaching, standing, and stooping
• May require occasional lifting/lowering, pushing, carrying, or pulling up to 20lbs

This position is deemed a safety‑sensitive position. As such, any person who is given a conditional offer of employment will be required to pass a drug test.

EEO Statement

Southern Glazer's Wine and Spirits, an affirmative action/EEO employer, prohibits discrimination and harassment of any type and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state and local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. SGWS complies with all federal, state and local laws concerning consideration of a qualified applicant's arrest and/or criminal conviction records. Southern Glazer's Wine and Spirits provides competitive compensation based on estimated performance level consistent with the past relevant experience, knowledge, skills, abilities and education of employees. Unless otherwise expressly stated, any pay ranges posted here are estimates from outside of Southern Glazer's Wine and Spirits and do not reflect Southern Glazer's pay bands or ranges. If you have any questions or concerns about whether this posting complies/adheres with local pay transparency requirements, please contact the SGWS talent acquisition team at

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