Director of Linear Broadcast Ad Operations
Hearst Communications, Inc., Charlotte, NC, United States
Director of Linear Broadcast Ad Operations
Charlotte, NC, United States
Job Description
The HTV Charlotte Ad Operations team supports Hearst Television’s 35 stations nationwide by managing the execution, accuracy, and delivery of advertising campaigns across linear and digital platforms. Ad Operations serve as the operational backbone of the revenue engine overseeing order entry, inventory management, advertising copy, log production ensuring campaigns run as sold.
The Director of Ad Operations leads the team’s day-to-day operations while improving how we work. This role focuses on building better processes, structuring the team for success, and partnering across the business to support revenue.
This role requires in-office presence a minimum of four days per week.
What You’ll Do
Lead and develop a team of senior managers and their expanded teams, fostering a high-performance and accountable culture
Set clear expectations and create an environment where people can grow, take ownership, and do their best work
Serve as the primary escalation point for complex operational and personnel challenges
Work closely with Sales, Finance, and other departments to keep operations running smoothly
Evaluate current workflows, systems, and team structures; implement scalable solutions to support growth
Lead short- and long-term planning and key operational initiatives
Drive continuous improvement through smarter processes, automation, and standardization
Establish and/or enhance service level agreements (SLA) with sales, finance, audit and other internal constituents
Oversee operational systems, policies, and procedures
Partner with Product and Technology on system enhancements (e.g., WideOrbit and future platforms)
Use data and reporting to drive informed decision-making
Support enterprise initiatives including CRM evolution and digital integration
Manage fulfillment systems technology partners, contract negotiations/extensions, service level communications, etc.
Special Projects
Lead high-impact, cross-functional initiatives across cross-functional teams
Support change management for new tools, processes, and organizational shifts
What We Are Looking For
10+ years of experience in Television and/or Cable Ad Operations
10+ years of experience managing large teams
Strong knowledge of related ad tech platforms, processes and workflows
Experience driving operational strategy and process improvement
Proven ability to influence cross-functional stakeholders
Strong analytical, problem-solving, and communication skills
A strategic leader who values accountability, innovation, and continuous improvement
Values in Action
At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That’s why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.
Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.
Medical | Dental | Vision
401(k) matching
Emotional Wellness Support
Paid Time Off
Paid Parental Leave
LGBTQ+ Health Services
Additional benefits to meet your and your family's needs
About Us
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.
We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.
Job Info
Job Identification 2026532
Job Category Sales and Advertising
Posting Date 04/17/2026, 03:12 PM
Job Schedule Full time
Locations 3540 Toringdon Way, Suite 762, Charlotte, NC, 28277-0823, US
#J-18808-Ljbffr
Charlotte, NC, United States
Job Description
The HTV Charlotte Ad Operations team supports Hearst Television’s 35 stations nationwide by managing the execution, accuracy, and delivery of advertising campaigns across linear and digital platforms. Ad Operations serve as the operational backbone of the revenue engine overseeing order entry, inventory management, advertising copy, log production ensuring campaigns run as sold.
The Director of Ad Operations leads the team’s day-to-day operations while improving how we work. This role focuses on building better processes, structuring the team for success, and partnering across the business to support revenue.
This role requires in-office presence a minimum of four days per week.
What You’ll Do
Lead and develop a team of senior managers and their expanded teams, fostering a high-performance and accountable culture
Set clear expectations and create an environment where people can grow, take ownership, and do their best work
Serve as the primary escalation point for complex operational and personnel challenges
Work closely with Sales, Finance, and other departments to keep operations running smoothly
Evaluate current workflows, systems, and team structures; implement scalable solutions to support growth
Lead short- and long-term planning and key operational initiatives
Drive continuous improvement through smarter processes, automation, and standardization
Establish and/or enhance service level agreements (SLA) with sales, finance, audit and other internal constituents
Oversee operational systems, policies, and procedures
Partner with Product and Technology on system enhancements (e.g., WideOrbit and future platforms)
Use data and reporting to drive informed decision-making
Support enterprise initiatives including CRM evolution and digital integration
Manage fulfillment systems technology partners, contract negotiations/extensions, service level communications, etc.
Special Projects
Lead high-impact, cross-functional initiatives across cross-functional teams
Support change management for new tools, processes, and organizational shifts
What We Are Looking For
10+ years of experience in Television and/or Cable Ad Operations
10+ years of experience managing large teams
Strong knowledge of related ad tech platforms, processes and workflows
Experience driving operational strategy and process improvement
Proven ability to influence cross-functional stakeholders
Strong analytical, problem-solving, and communication skills
A strategic leader who values accountability, innovation, and continuous improvement
Values in Action
At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That’s why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.
Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.
Medical | Dental | Vision
401(k) matching
Emotional Wellness Support
Paid Time Off
Paid Parental Leave
LGBTQ+ Health Services
Additional benefits to meet your and your family's needs
About Us
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.
We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.
Job Info
Job Identification 2026532
Job Category Sales and Advertising
Posting Date 04/17/2026, 03:12 PM
Job Schedule Full time
Locations 3540 Toringdon Way, Suite 762, Charlotte, NC, 28277-0823, US
#J-18808-Ljbffr