eCommerce Catalog & Content Specialist
Blackstone Shooting Sports LLC, Charlotte, NC, United States
About the Role
Blackstone Shooting Sports is Charlotte's premier firearms retailer and shooting range. We are looking for a detail-oriented eCommerce Catalog & Content Specialist to own our product data across our online store and internal systems. This role sits at the intersection of content, data integrity, merchandising, and compliance — and is critical to our continued growth in online sales.
Key Responsibilities
Product Content Management:
Create, edit, and maintain product listings, descriptions, specifications, images, and attributes to ensure accurate and compelling representation on the website.
Inventory & Vendor Feeds:
Manage and integrate product data feeds from multiple distributors and vendors, ensuring up-to-date availability, pricing, and descriptions across all channels.
Taxonomy and Categorization:
Develop and maintain a logical, customer-friendly taxonomy for firearms, ammunition, and accessories that supports efficient search and navigation.
Compliance and Accuracy:
Ensure all product information adheres to industry standards, legal regulations, and company policies — including ATF requirements and applicable firearms sales regulations.
Search Engine Optimization (SEO):
Optimize product descriptions and category pages to drive organic traffic and improve product discoverability.
Cross-functional Collaboration:
Partner with merchandising, marketing, compliance, and customer service teams to ensure consistency and accuracy across all product-related content.
On-site Merchandising:
Curate and organize collections, promotions, and featured products based on customer interest, seasonality, and inventory levels.
Reporting and Analysis:
Use analytics tools to monitor product page performance, identify trends, and make data-driven recommendations for content improvements.
Familiarity with firearms, ammunition, and related products is highly preferred.
Strong understanding of eCommerce platforms (BigCommerce, Shopify, Magento, etc.) and product information management (PIM) systems.
Knowledge of SEO best practices, taxonomy, and digital merchandising strategies.
Detail-oriented with excellent written and verbal communication skills.
Ability to work independently and manage multiple priorities in a fast-paced environment.
Competitive pay
Matching 401K
Exceptional employee discounts
Free range membership
Professional growth and development opportunities
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Key Responsibilities
Product Content Management:
Create, edit, and maintain product listings, descriptions, specifications, images, and attributes to ensure accurate and compelling representation on the website.
Inventory & Vendor Feeds:
Manage and integrate product data feeds from multiple distributors and vendors, ensuring up-to-date availability, pricing, and descriptions across all channels.
Taxonomy and Categorization:
Develop and maintain a logical, customer-friendly taxonomy for firearms, ammunition, and accessories that supports efficient search and navigation.
Compliance and Accuracy:
Ensure all product information adheres to industry standards, legal regulations, and company policies — including ATF requirements and applicable firearms sales regulations.
Search Engine Optimization (SEO):
Optimize product descriptions and category pages to drive organic traffic and improve product discoverability.
Cross-functional Collaboration:
Partner with merchandising, marketing, compliance, and customer service teams to ensure consistency and accuracy across all product-related content.
On-site Merchandising:
Curate and organize collections, promotions, and featured products based on customer interest, seasonality, and inventory levels.
Reporting and Analysis:
Use analytics tools to monitor product page performance, identify trends, and make data-driven recommendations for content improvements.
Familiarity with firearms, ammunition, and related products is highly preferred.
Strong understanding of eCommerce platforms (BigCommerce, Shopify, Magento, etc.) and product information management (PIM) systems.
Knowledge of SEO best practices, taxonomy, and digital merchandising strategies.
Detail-oriented with excellent written and verbal communication skills.
Ability to work independently and manage multiple priorities in a fast-paced environment.
Competitive pay
Matching 401K
Exceptional employee discounts
Free range membership
Professional growth and development opportunities
#J-18808-Ljbffr