Sr Manager, Marketing Communications Planning
American Airlines, Fort Worth, TX, United States
Sr Manager, Marketing Communications Planning
Posting Start Date: 4/10/26
Location : DFW Headquarters Building 8 (DFW-SV08) Cities : Fort Worth - TX Requisition ID : 84759
Intro Are you ready to explore a world of possibilities, both at work and during your time off? Join our American Airlines family, and you’ll travel the world, grow your expertise and become the best version of you. As you embark on a new journey, you’ll tackle challenges with flexibility and grace, learning new skills and advancing your career while having the time of your life. Feel free to enrich both your personal and work life and hop on board!
What you'll do
Leads holistic customer communications and planning for the company (Clean Commitment program, corporate policy changes, travel experience, AAdvantage program and more) across owned channels that this team manages (AA.com, e‑mail, and American Way)
Coordinates with owners of all other owned channels (social media, B2B, airport and onboard channels, etc)
Plans and executes all revenue‑generating e‑mail campaigns for flight bookings, product upsells and AAdvantage/cobrand promotions
Maintains and updates all content on AA.com, our largest booking channel
Manages our in‑flight magazines and the newly launched AmericanWay.com
Manages a direct team and coordinates on a daily basis with cross‑functional teams
All you'll need for success Minimum Qualifications- Education & Prior Job Experience
Bachelor's degree or equivalent experience/training
7 years of related experience
Leadership experience
Preferred Qualifications- Education & Prior Job Experience
Demonstrated leadership capability and experience in managing complex projects and timelines
Aviation sector, alliance or B2B and B2B2C marketing experience
Experience in Corporate, Agency and B2B2C Sales programs
Agile and able to handle multiple projects under tight deadlines
Experience in leading, managing and developing team members
Organized, accountable, and action‑oriented
Skills, Licenses & Certifications
Ability to manage multiple tasks
Ability to engage and motivate a team
What you'll get
Travel Perks: You, your family and your friends can reach 365 destinations on more than 6,800 daily flights across our global network.
Health Benefits: On day one, you’ll have access to your health, dental, prescription and vision benefits to help you stay well. And that’s just the start, we also offer virtual doctor visits, flexible spending accounts and more.
Wellness Programs: We want you to be the best version of yourself – that’s why our wellness programs provide you with all the right tools, resources and support you need.
401(k) Program: Available upon hire and, depending on the workgroup, employer contributions to your 401(k) program are available after one year.
Additional Benefits: Other great benefits include our Employee Assistance Program, pet insurance and discounts on hotels, cars, cruises and more
Feel free to be yourself at American From the team members we hire to the customers we serve, inclusion and diversity are the foundation of the dynamic workforce at American Airlines. Our 20+ Employee Business Resource Groups are focused on connecting our team members to our customers, suppliers, communities and shareholders, helping team members reach their full potential and creating an inclusive work environment to meet and exceed the needs of our diverse world.
Are you ready to feel a tremendous sense of pride and satisfaction as you do your part to keep the largest airline in the world running smoothly as we care for people on life’s journey?
Discrimination and all unlawful harassment (including sexual harassment) in employment is not tolerated. We encourage success based on our individual merits and abilities without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability, marital status, citizenship status, military status, protected veteran status or employment status. We support and obey laws that prohibit discrimination everywhere we do business.
#J-18808-Ljbffr
Location : DFW Headquarters Building 8 (DFW-SV08) Cities : Fort Worth - TX Requisition ID : 84759
Intro Are you ready to explore a world of possibilities, both at work and during your time off? Join our American Airlines family, and you’ll travel the world, grow your expertise and become the best version of you. As you embark on a new journey, you’ll tackle challenges with flexibility and grace, learning new skills and advancing your career while having the time of your life. Feel free to enrich both your personal and work life and hop on board!
What you'll do
Leads holistic customer communications and planning for the company (Clean Commitment program, corporate policy changes, travel experience, AAdvantage program and more) across owned channels that this team manages (AA.com, e‑mail, and American Way)
Coordinates with owners of all other owned channels (social media, B2B, airport and onboard channels, etc)
Plans and executes all revenue‑generating e‑mail campaigns for flight bookings, product upsells and AAdvantage/cobrand promotions
Maintains and updates all content on AA.com, our largest booking channel
Manages our in‑flight magazines and the newly launched AmericanWay.com
Manages a direct team and coordinates on a daily basis with cross‑functional teams
All you'll need for success Minimum Qualifications- Education & Prior Job Experience
Bachelor's degree or equivalent experience/training
7 years of related experience
Leadership experience
Preferred Qualifications- Education & Prior Job Experience
Demonstrated leadership capability and experience in managing complex projects and timelines
Aviation sector, alliance or B2B and B2B2C marketing experience
Experience in Corporate, Agency and B2B2C Sales programs
Agile and able to handle multiple projects under tight deadlines
Experience in leading, managing and developing team members
Organized, accountable, and action‑oriented
Skills, Licenses & Certifications
Ability to manage multiple tasks
Ability to engage and motivate a team
What you'll get
Travel Perks: You, your family and your friends can reach 365 destinations on more than 6,800 daily flights across our global network.
Health Benefits: On day one, you’ll have access to your health, dental, prescription and vision benefits to help you stay well. And that’s just the start, we also offer virtual doctor visits, flexible spending accounts and more.
Wellness Programs: We want you to be the best version of yourself – that’s why our wellness programs provide you with all the right tools, resources and support you need.
401(k) Program: Available upon hire and, depending on the workgroup, employer contributions to your 401(k) program are available after one year.
Additional Benefits: Other great benefits include our Employee Assistance Program, pet insurance and discounts on hotels, cars, cruises and more
Feel free to be yourself at American From the team members we hire to the customers we serve, inclusion and diversity are the foundation of the dynamic workforce at American Airlines. Our 20+ Employee Business Resource Groups are focused on connecting our team members to our customers, suppliers, communities and shareholders, helping team members reach their full potential and creating an inclusive work environment to meet and exceed the needs of our diverse world.
Are you ready to feel a tremendous sense of pride and satisfaction as you do your part to keep the largest airline in the world running smoothly as we care for people on life’s journey?
Discrimination and all unlawful harassment (including sexual harassment) in employment is not tolerated. We encourage success based on our individual merits and abilities without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability, marital status, citizenship status, military status, protected veteran status or employment status. We support and obey laws that prohibit discrimination everywhere we do business.
#J-18808-Ljbffr