Brand Designer (Golf)
adidas, Carlsbad, CA, United States
Overview
At adidas, we never launch a product unless we consider it perfect. Our product and brand teams craft every story with the same level of precision and passion that goes into every product. As a Brand Designer (Golf), you will play a key role in translating seasonal product strategies into compelling brand storytelling that connects with consumers across digital and retail environments.
Key Responsibilities
Lead the development of seasonal product storytelling that brings adidas Golf apparel and footwear strategies to life.
Translate product design inspiration, athlete insights, and consumer culture into compelling and cohesive brand narratives.
Develop impactful creative assets and visual storytelling systems across digital and retail environments.
Ensure all creative work maintains the integrity of the brand story while adapting effectively across multiple channels.
Partner closely with Product Design, Brand Communications, and other teams to deliver aligned and integrated storytelling.
Present and communicate creative concepts clearly to stakeholders, building alignment and confidence.
Manage multiple seasonal projects within fast paced creation calendars while maintaining high creative standards.
Collaborate with external agencies, photographers, and creative partners to deliver best in class creative output.
Required Qualifications
Bachelor’s degree in Graphic Design or a related field.
Minimum of 3 to 5 years of experience in brand, sportswear, lifestyle, or agency environments.
Expert proficiency in Adobe Creative Suite including Illustrator, Photoshop, and InDesign.
Strong foundation in visual storytelling, typography, branding, layout, and design systems.
Ability to translate brand strategy and product innovation into compelling creative concepts.
Strong communication and presentation skills.
Portfolio demonstrating concept driven storytelling, campaign work, and visual identity development.
Preferred Experience
Experience working within sport, golf, or lifestyle categories.
Familiarity with digital and retail brand environments.
Experience collaborating with cross functional teams in a global organization.
Interest in golf and broader sport culture.
Work Environment
This role is based in Carlsbad, California and follows a hybrid work model requiring in office presence Monday through Thursday with flexibility to work remotely on Fridays. Occasional in office attendance on Fridays may be required based on business needs. The role may require domestic and international travel. The work environment is fast paced, collaborative, and creatively driven.
Reporting Structure
This role reports to a Senior Manager within the Brand Design organization. The position works closely with Brand Communications, Product Marketing, Product Design, and Digital teams, as well as external creative partners. The role contributes to the broader brand storytelling strategy and execution for adidas Golf.
Compensation & Benefits
Salary Range: $110,000 - $120,000 annually. Actual compensation will be determined based on experience, skills, and location. This role is eligible for annual bonus opportunities.
Comprehensive medical coverage including HSA with employer funding or FSA options, dental, vision, and prescription plans.
Adoption, surrogate, and fertility support programs.
Short and long term disability coverage.
Basic life and AD and D insurance with supplemental employee paid options.
401(k) plan and Stock Purchase Plan with employer match.
Education assistance for eligible full time employees.
12 weeks of paid parental leave and generous leave policies.
Flexible time off accrued at 0.4388 hours per day, increasing with tenure.
Employee product discounts and access to wellness programs.
Diversity, Equity & Inclusion
Diversity, Equity, and Inclusion at adidas means championing individual uniqueness and cultivating a culture of belonging where everyone can perform at their best. We embrace diverse backgrounds, experiences, and perspectives and are committed to building teams that reflect the consumers and communities we serve.
We are an equal opportunity employer and encourage applications from all qualified individuals regardless of race, color, religion, sex, gender identity or expression, sexual orientation, national origin, disability, or veteran status.
Company Culture
COURAGE: Speak up when you see an opportunity; step up when you see a need.
OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
About adidas
At adidas, we strongly believe that embedding diversity, equity, and inclusion into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage. By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.
#J-18808-Ljbffr
At adidas, we never launch a product unless we consider it perfect. Our product and brand teams craft every story with the same level of precision and passion that goes into every product. As a Brand Designer (Golf), you will play a key role in translating seasonal product strategies into compelling brand storytelling that connects with consumers across digital and retail environments.
Key Responsibilities
Lead the development of seasonal product storytelling that brings adidas Golf apparel and footwear strategies to life.
Translate product design inspiration, athlete insights, and consumer culture into compelling and cohesive brand narratives.
Develop impactful creative assets and visual storytelling systems across digital and retail environments.
Ensure all creative work maintains the integrity of the brand story while adapting effectively across multiple channels.
Partner closely with Product Design, Brand Communications, and other teams to deliver aligned and integrated storytelling.
Present and communicate creative concepts clearly to stakeholders, building alignment and confidence.
Manage multiple seasonal projects within fast paced creation calendars while maintaining high creative standards.
Collaborate with external agencies, photographers, and creative partners to deliver best in class creative output.
Required Qualifications
Bachelor’s degree in Graphic Design or a related field.
Minimum of 3 to 5 years of experience in brand, sportswear, lifestyle, or agency environments.
Expert proficiency in Adobe Creative Suite including Illustrator, Photoshop, and InDesign.
Strong foundation in visual storytelling, typography, branding, layout, and design systems.
Ability to translate brand strategy and product innovation into compelling creative concepts.
Strong communication and presentation skills.
Portfolio demonstrating concept driven storytelling, campaign work, and visual identity development.
Preferred Experience
Experience working within sport, golf, or lifestyle categories.
Familiarity with digital and retail brand environments.
Experience collaborating with cross functional teams in a global organization.
Interest in golf and broader sport culture.
Work Environment
This role is based in Carlsbad, California and follows a hybrid work model requiring in office presence Monday through Thursday with flexibility to work remotely on Fridays. Occasional in office attendance on Fridays may be required based on business needs. The role may require domestic and international travel. The work environment is fast paced, collaborative, and creatively driven.
Reporting Structure
This role reports to a Senior Manager within the Brand Design organization. The position works closely with Brand Communications, Product Marketing, Product Design, and Digital teams, as well as external creative partners. The role contributes to the broader brand storytelling strategy and execution for adidas Golf.
Compensation & Benefits
Salary Range: $110,000 - $120,000 annually. Actual compensation will be determined based on experience, skills, and location. This role is eligible for annual bonus opportunities.
Comprehensive medical coverage including HSA with employer funding or FSA options, dental, vision, and prescription plans.
Adoption, surrogate, and fertility support programs.
Short and long term disability coverage.
Basic life and AD and D insurance with supplemental employee paid options.
401(k) plan and Stock Purchase Plan with employer match.
Education assistance for eligible full time employees.
12 weeks of paid parental leave and generous leave policies.
Flexible time off accrued at 0.4388 hours per day, increasing with tenure.
Employee product discounts and access to wellness programs.
Diversity, Equity & Inclusion
Diversity, Equity, and Inclusion at adidas means championing individual uniqueness and cultivating a culture of belonging where everyone can perform at their best. We embrace diverse backgrounds, experiences, and perspectives and are committed to building teams that reflect the consumers and communities we serve.
We are an equal opportunity employer and encourage applications from all qualified individuals regardless of race, color, religion, sex, gender identity or expression, sexual orientation, national origin, disability, or veteran status.
Company Culture
COURAGE: Speak up when you see an opportunity; step up when you see a need.
OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
About adidas
At adidas, we strongly believe that embedding diversity, equity, and inclusion into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage. By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.
#J-18808-Ljbffr