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Virtual Event Marketing Manager

T-MOBILE USA, Inc., Factoria, WA, United States


Job Overview At T-Mobile, we’re dedicated to providing exceptional experiences to our customers, and that extends to our virtual events and webinars. We’re seeking an experienced Virtual Event Marketing Manager to join our team. This role will focus on building awareness for T-Mobile’s suite of products and services through strategic event marketing campaigns, with a particular emphasis on virtual events and webinars. The ideal candidate will have a strong background in marketing, with a knack for both day-to-day execution and long-term strategy.

Note: This is not a remote position. T-Mobile is a hybrid work environment requiring work in the office three (3) days per week. The successful candidate will be located in either the greater Seattle, Washington; Overland Park, Kansas or Frisco, Texas areas.

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Job Responsibilities

Lead end-to-end management of virtual events and webinars, ensuring all timelines and objectives are met.

Coordinate virtual event and webinar workstreams and develop tactical plans to achieve established goals.

Cultivate strong cross-functional relationships with teams such as Product Marketing, Campaigns, Brand, Social, Paid Media to ensure alignment and successful outcomes.

Leverage and improve upon established processes, templates, and best practices for virtual event and webinar execution.

Lead the virtual events and webinars calendar and content calendar logistical planning.

Develop content for virtual event and webinar-related social media posts, webpages, emails, and other communication channels.

Implement and optimize email campaigns promoting virtual events and webinars using marketing automation platforms.

Preferred experience with On24 virtual platform.

Track and analyze the effectiveness of virtual events and webinars, making data-driven optimizations.

Generate reports using Salesforce to measure content performance and overall campaign success for virtual events and webinars.

Perform other related duties as assigned.

Qualifications

Bachelor’s degree in marketing, communications, business, or related field.

6+ years of experience in B2B Marketing.

Expertise in Salesforce.

Shown success in managing virtual events and webinars, as well as in-person events.

Experience with On24 virtual platform and customer engagement hubs.

Strong project management experience, with the ability to effectively manage multiple projects simultaneously.

Additional Skills and Requirements

Knowledge of marketing principles and strategies.

Strong written and verbal communication skills.

Demonstrated ability to plan and implement marketing campaigns.

Exceptional organizational skills and attention to detail.

Effective time management abilities and the capacity to meet deadlines.

Proficiency with Salesforce CRM.

Meticulous attention to detail and strong critical thinking skills.

Ability to adapt quickly to various situations and work well in a team environment.

Applicant Requirements

At least 18 years of age.

Legally authorized to work in the United States.

Travel Travel Required: No

DOT Regulated DOT Regulated Position: No Safety Sensitive Position: No

Base Pay Range $88,100 - $158,800 Corporate Bonus Target: 15%

Benefits We offer medical, dental and vision insurance; a flexible spending account; 401(k); employee stock grants; employee stock purchase plan; paid time off and up to 12 paid holidays; paid parental and family leave; family building benefits; back-up care; enhanced family support; childcare subsidy; tuition assistance; college coaching; short- and long-term disability; voluntary AD&D coverage; voluntary accident coverage; voluntary life insurance; voluntary disability insurance; voluntary long-term care insurance; mobile service & home internet discounts; pet insurance; and commuter and transit programs. For more information, visit www.t-mobilebenefits.com.

Equal Opportunity Employer T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.

Accommodation Contact If you are an individual with a disability and need reasonable accommodation during any portion of the application or interview process, please contact ApplicantAccommodation@t-mobile.com or call 1-844-873-9500. This contact channel is not a means to apply for or inquire about a position and we are unable to respond to non-accommodation related requests.

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