Manager Marketing Analytics
Reynolds Consumer Products, Lake Forest, IL, United States
Join
Reynolds Consumer Products …and Drive Your Career across a world of opportunities! We are passionate about achieving results and have fun winning as a team! We provide amazing job opportunities for growth with competitive hourly pay and benefits in an exciting, dynamic, fast-paced, and fun workplace environment. Are you looking to build a strong career? Then we have an opportunity for you! We currently have an opportunity for a
Manager Marketing Analytics
at our Corporate Headquarters in
Lake Forest, IL .
Responsibilities
Support all efforts to identify & deliver marketing analytics insights for the RCP brand teams as part of a broader Insights and Analytics Team.
Provide strategic partnership to business teams in identifying and articulating key business issues, learning goals and knowledge gaps for assigned projects.
Work with the team to apply analytic insights and contribute to the business units by addressing critical business issues in the areas of Marketing Mix, Forecasting and Pricing & Promotion.
Lead the effort of turning research data & results into key insights which drive growth for the business via skillful application of marketing analytics principles and measurement.
Provide insight and direction on how to improve ROI on media & marketing investments.
Work closely with key internal and external data suppliers to ensure effective data collection, measurement and application of quantitative information.
Collaborate with the broader Category Management, Insights and Analytics teams to increase KPI measurement adoption across the business.
Foster diversity and inclusion as part of our larger organizational efforts.
You will love it here if
You put safety first, always
You listen, learn, and evolve
You are passionate about collaboration, teamwork, and achieving shared goals
You treat all people with respect, operating ethically, and embrace inclusivity
You are committed to improving our impact on local communities
What We Have To Offer You Here At Reynolds
Wisely Pay Card – so you can get your money fast
Comprehensive Benefits Plan (Medical, Dental, and Vision)
Wellness Program
401K
PTO
Tuition Assistance
Employee Referral Program
Life Insurance
Employee Resource Program
Paid Parental Leave
Adoption Assistance
Infertility Coverage
Enhanced Musculoskeletal Wellness Program
Qualifications
A BS/BA degree with a concentration in business analytics, marketing and/or a quantitative field such as Mathematics, Statistics or Economics.
6+ years in CPG marketing analytics with strong knowledge of the technical aspects of quantitative analysis and econometric modeling (including multiple regression).
Significant experience executing a broad range of analytical methodologies & techniques such as Marketing Mix modeling, Forecasting and Price & Promotion modeling.
In-depth knowledge of the analytic process related to Marketing Mix analyses, including collaborating with vendors/agencies on data collection, modeling and results interpretation.
Strong knowledge of CPG Retail Measurement databases (such as Circana and/or Nielsen) and how to facilitate using these data sources in quantitative analysis to develop insights.
Robust knowledge of a variety of Marketing tactics such as both linear and digital media, Trade, Shopper Marketing and Consumer Promotions.
Experience in the application of analytical methods to business processes such as media planning, business forecasting, demand planning, price/promotion decisions, new product growth initiatives, and Shopper Marketing.
Comfort with Microsoft Office - PowerPoint, Excel and Word.
Local candidates only, no relocation assistance available.
For applicants or employees who are disabled or require a reasonable accommodation for any part of the application or hiring process, you may request assistance by emailing us at Recruitment@ReynoldsBrands.com.
No recruiter calls or emails please.
RCP affords equal employment opportunities to applicants without regard to race, color, religion, age, disability status, sex, marital status, protected veteran status, pregnancy, national origin, genetics, genetic information, parental status, or any other characteristic protected by federal, state or local law. RCP conforms to the spirit as well as to the letter of all applicable laws and regulations.
Posted Salary Range: USD 111,000.00 - USD 160,950.00 /A
Bonus Eligibility: Role is eligible for 14% annual incentive provided the business meets financial goals and the individual meets their performance goals, subject to plan administration guidelines.
#J-18808-Ljbffr
Reynolds Consumer Products …and Drive Your Career across a world of opportunities! We are passionate about achieving results and have fun winning as a team! We provide amazing job opportunities for growth with competitive hourly pay and benefits in an exciting, dynamic, fast-paced, and fun workplace environment. Are you looking to build a strong career? Then we have an opportunity for you! We currently have an opportunity for a
Manager Marketing Analytics
at our Corporate Headquarters in
Lake Forest, IL .
Responsibilities
Support all efforts to identify & deliver marketing analytics insights for the RCP brand teams as part of a broader Insights and Analytics Team.
Provide strategic partnership to business teams in identifying and articulating key business issues, learning goals and knowledge gaps for assigned projects.
Work with the team to apply analytic insights and contribute to the business units by addressing critical business issues in the areas of Marketing Mix, Forecasting and Pricing & Promotion.
Lead the effort of turning research data & results into key insights which drive growth for the business via skillful application of marketing analytics principles and measurement.
Provide insight and direction on how to improve ROI on media & marketing investments.
Work closely with key internal and external data suppliers to ensure effective data collection, measurement and application of quantitative information.
Collaborate with the broader Category Management, Insights and Analytics teams to increase KPI measurement adoption across the business.
Foster diversity and inclusion as part of our larger organizational efforts.
You will love it here if
You put safety first, always
You listen, learn, and evolve
You are passionate about collaboration, teamwork, and achieving shared goals
You treat all people with respect, operating ethically, and embrace inclusivity
You are committed to improving our impact on local communities
What We Have To Offer You Here At Reynolds
Wisely Pay Card – so you can get your money fast
Comprehensive Benefits Plan (Medical, Dental, and Vision)
Wellness Program
401K
PTO
Tuition Assistance
Employee Referral Program
Life Insurance
Employee Resource Program
Paid Parental Leave
Adoption Assistance
Infertility Coverage
Enhanced Musculoskeletal Wellness Program
Qualifications
A BS/BA degree with a concentration in business analytics, marketing and/or a quantitative field such as Mathematics, Statistics or Economics.
6+ years in CPG marketing analytics with strong knowledge of the technical aspects of quantitative analysis and econometric modeling (including multiple regression).
Significant experience executing a broad range of analytical methodologies & techniques such as Marketing Mix modeling, Forecasting and Price & Promotion modeling.
In-depth knowledge of the analytic process related to Marketing Mix analyses, including collaborating with vendors/agencies on data collection, modeling and results interpretation.
Strong knowledge of CPG Retail Measurement databases (such as Circana and/or Nielsen) and how to facilitate using these data sources in quantitative analysis to develop insights.
Robust knowledge of a variety of Marketing tactics such as both linear and digital media, Trade, Shopper Marketing and Consumer Promotions.
Experience in the application of analytical methods to business processes such as media planning, business forecasting, demand planning, price/promotion decisions, new product growth initiatives, and Shopper Marketing.
Comfort with Microsoft Office - PowerPoint, Excel and Word.
Local candidates only, no relocation assistance available.
For applicants or employees who are disabled or require a reasonable accommodation for any part of the application or hiring process, you may request assistance by emailing us at Recruitment@ReynoldsBrands.com.
No recruiter calls or emails please.
RCP affords equal employment opportunities to applicants without regard to race, color, religion, age, disability status, sex, marital status, protected veteran status, pregnancy, national origin, genetics, genetic information, parental status, or any other characteristic protected by federal, state or local law. RCP conforms to the spirit as well as to the letter of all applicable laws and regulations.
Posted Salary Range: USD 111,000.00 - USD 160,950.00 /A
Bonus Eligibility: Role is eligible for 14% annual incentive provided the business meets financial goals and the individual meets their performance goals, subject to plan administration guidelines.
#J-18808-Ljbffr