Segment Marketing Manager
T-Mobile, Frisco, TX, United States
All team members receive a competitive base salary and compensation package that includes an annual stock grant, employee stock purchase plan, 401(k), and access to free, year‑round money coaches.
This is not a remote position. T-Mobile is a hybrid work environment requiring work in the office three days per week. The successful candidate will be located in either the greater Seattle, Washington; Overland Park, Kansas or Frisco, Texas areas.
Job Overview
This role is essential for optimizing the portfolio of products and services across diverse business segments to maximize revenue and reduce customer churn. It involves planning, creating, and producing marketing communications to implement strategic objectives effectively. The role requires developing business cases that consider market dynamics, consumer behavior, competitive actions, and channel conflicts. Success is measured by the ability to drive long‑term customer engagement and achieve targeted business outcomes. The work impacts the organization by enhancing market presence and supporting sustained customer relationships through coordinated, account‑focused marketing efforts.
Job Responsibilities
Develop and implement marketing plans and business cases to support product and service communication and distribution
Prepare recommendations for annual business plans, strategies, and tactical marketing plans
Collaborate with creative, merchandising, advertising teams, and agencies to develop marketing materials and value propositions
Partner with marketing planning, analysis, consumer insights, and product management teams to inform promotion, pricing, and product roadmaps
Coordinate cross‑functional partnerships with sales, product management, and operations to ensure consistent execution and brand presentation
Also responsible for other duties/projects as assigned by business management as needed
Education and Work Experience
Bachelor's Degree plus 3 years of related work experience OR advanced degree with 1 year of related work experience OR combination of education and experience deemed equivalent (Required)
4-7 years Marketing experience (Preferred)
4-7 years Experience in one or more of the following categories: software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods, with a focus on Marketing, Product Management or Sales (Preferred)
Knowledge, Skills and Abilities
Team Building (Required)
Cross Functional Relationships (Required)
Negotiation (Required)
B2B Marketing Strategy (Required)Communication (Required)
Presentations (Required)
At least 18 years of age
Legally authorized to work in the United States
Travel
Travel Required: No
DOT Regulated
DOT Regulated Position: No
Safety Sensitive Position: No
Base Pay Range: $88,100 - $158,800
Corporate Bonus Target: 15%
The pay range above is the general base pay range for a successful candidate in the role. The successful candidate’s actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range.
At T‑Mobile, employees in regular, non‑temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most corporate employees are eligible for a year‑end bonus based on company and/or individual performance and which is set at a percentage of the employee’s eligible earnings in the prior year. Certain positions in customer care are eligible for monthly bonuses based on individual and/or team performance. To find the pay range for this role based on hiring location, copy and paste this link into your browser: https://paylookup.t-mobile.com/paylookup?reqID=REQ351221
Benefits
Full and part‑time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays – which total about 4 weeks for new full‑time employees and about 2.5 weeks for new part‑time employees annually – paid parental and family leave, family building benefits, back‑up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short‑ and long‑term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long‑term care insurance. Eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs. To learn about T‑Mobile’s amazing benefits, visit www.t-mobilebenefits.com.
T‑Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.
Talent comes in all forms at the Un‑carrier. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process, please let us know by emailing ApplicantAccommodation@t-mobile.com or calling 1‑844‑873‑9500. Please note, this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non‑accommodation related requests.
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This is not a remote position. T-Mobile is a hybrid work environment requiring work in the office three days per week. The successful candidate will be located in either the greater Seattle, Washington; Overland Park, Kansas or Frisco, Texas areas.
Job Overview
This role is essential for optimizing the portfolio of products and services across diverse business segments to maximize revenue and reduce customer churn. It involves planning, creating, and producing marketing communications to implement strategic objectives effectively. The role requires developing business cases that consider market dynamics, consumer behavior, competitive actions, and channel conflicts. Success is measured by the ability to drive long‑term customer engagement and achieve targeted business outcomes. The work impacts the organization by enhancing market presence and supporting sustained customer relationships through coordinated, account‑focused marketing efforts.
Job Responsibilities
Develop and implement marketing plans and business cases to support product and service communication and distribution
Prepare recommendations for annual business plans, strategies, and tactical marketing plans
Collaborate with creative, merchandising, advertising teams, and agencies to develop marketing materials and value propositions
Partner with marketing planning, analysis, consumer insights, and product management teams to inform promotion, pricing, and product roadmaps
Coordinate cross‑functional partnerships with sales, product management, and operations to ensure consistent execution and brand presentation
Also responsible for other duties/projects as assigned by business management as needed
Education and Work Experience
Bachelor's Degree plus 3 years of related work experience OR advanced degree with 1 year of related work experience OR combination of education and experience deemed equivalent (Required)
4-7 years Marketing experience (Preferred)
4-7 years Experience in one or more of the following categories: software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods, with a focus on Marketing, Product Management or Sales (Preferred)
Knowledge, Skills and Abilities
Team Building (Required)
Cross Functional Relationships (Required)
Negotiation (Required)
B2B Marketing Strategy (Required)Communication (Required)
Presentations (Required)
At least 18 years of age
Legally authorized to work in the United States
Travel
Travel Required: No
DOT Regulated
DOT Regulated Position: No
Safety Sensitive Position: No
Base Pay Range: $88,100 - $158,800
Corporate Bonus Target: 15%
The pay range above is the general base pay range for a successful candidate in the role. The successful candidate’s actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range.
At T‑Mobile, employees in regular, non‑temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most corporate employees are eligible for a year‑end bonus based on company and/or individual performance and which is set at a percentage of the employee’s eligible earnings in the prior year. Certain positions in customer care are eligible for monthly bonuses based on individual and/or team performance. To find the pay range for this role based on hiring location, copy and paste this link into your browser: https://paylookup.t-mobile.com/paylookup?reqID=REQ351221
Benefits
Full and part‑time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays – which total about 4 weeks for new full‑time employees and about 2.5 weeks for new part‑time employees annually – paid parental and family leave, family building benefits, back‑up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short‑ and long‑term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long‑term care insurance. Eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs. To learn about T‑Mobile’s amazing benefits, visit www.t-mobilebenefits.com.
T‑Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.
Talent comes in all forms at the Un‑carrier. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process, please let us know by emailing ApplicantAccommodation@t-mobile.com or calling 1‑844‑873‑9500. Please note, this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non‑accommodation related requests.
#J-18808-Ljbffr