Marketing Analyst
Amada America, Inc., Buena Park, CA, United States
The Market Analyst monitors, analyzes, and prepares marketing reports regarding lead generation, lead follow-up, and sales forecasting utilizing lead-generation tools such as ZoomInfo, Infor Customer Portal, Web chats, etc.
ESSENTIAL FUNCTIONS
Learn and master all relevant in-house CRM and lead-generation software.
Monitor, analyze, and prepare marketing reports regarding lead generation and lead follow-up utilizing lead-generation tools (e.g. ZoomInfo, Infor Customer Portal, web chats).
Input and distribute web chat leads.
Utilize CRM application to:
Prepare sales forecasts.
Analyze sales metrics and segment performance (A vs. B).
Monitor quote-to-order conversion rates.
Ensure win/loss report data from the sales team are captured.
Collaborate on UCC data analytics.
Monitor and report sales teams' usage of eMediate app.
Work with Media Dept to identify those products in need of further promotion through web, social media, print, etc.
NON-ESSENTIAL FUNCTIONS
Prepares special reports, as needed.
Assists in miscellaneous duties within the department.
Demonstrate a commitment to an Injury-Free Environment by complying with all aspects of the corporate environmental, health and safety program.
SKILLS/EXPERIENCE (PREFERRED)
Working knowledge of CRM and lead-generation systems (preferably Infor, ZoomInfo).
Strong aptitude and preference for working with numbers and statistics.
Goal-oriented, results-focused team member.
WORK ENVIRONMENT
Fully onsite Monday - Friday 8:00am - 5:00pm.
Pay Range: $70,000-$90,000.
REPORTING RELATIONSHIP
Executive General Manager - Marketing & Media.
EDUCATION
4-year Market Analysis or equivalent degree.
MENTAL ABILITIES
Ability to accept and follow instructions.
WORKING CONDITIONS
LIFTING: Average Weight: 25 lb. Frequency: Daily.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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ESSENTIAL FUNCTIONS
Learn and master all relevant in-house CRM and lead-generation software.
Monitor, analyze, and prepare marketing reports regarding lead generation and lead follow-up utilizing lead-generation tools (e.g. ZoomInfo, Infor Customer Portal, web chats).
Input and distribute web chat leads.
Utilize CRM application to:
Prepare sales forecasts.
Analyze sales metrics and segment performance (A vs. B).
Monitor quote-to-order conversion rates.
Ensure win/loss report data from the sales team are captured.
Collaborate on UCC data analytics.
Monitor and report sales teams' usage of eMediate app.
Work with Media Dept to identify those products in need of further promotion through web, social media, print, etc.
NON-ESSENTIAL FUNCTIONS
Prepares special reports, as needed.
Assists in miscellaneous duties within the department.
Demonstrate a commitment to an Injury-Free Environment by complying with all aspects of the corporate environmental, health and safety program.
SKILLS/EXPERIENCE (PREFERRED)
Working knowledge of CRM and lead-generation systems (preferably Infor, ZoomInfo).
Strong aptitude and preference for working with numbers and statistics.
Goal-oriented, results-focused team member.
WORK ENVIRONMENT
Fully onsite Monday - Friday 8:00am - 5:00pm.
Pay Range: $70,000-$90,000.
REPORTING RELATIONSHIP
Executive General Manager - Marketing & Media.
EDUCATION
4-year Market Analysis or equivalent degree.
MENTAL ABILITIES
Ability to accept and follow instructions.
WORKING CONDITIONS
LIFTING: Average Weight: 25 lb. Frequency: Daily.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
#J-18808-Ljbffr