Digital Analyst, Media
Fingerpaint Marketing, Hanover, NJ, United States
Reset your expectations for a health and wellness agency. From our inception, Fingerpaint has been driven by an unstoppable collective spirit of possibility. It’s that curiosity that’s at the heart of everything we do. From our legendary people‑first culture to the hundreds of Fingerpainters who define us, we’ve reimagined what it means to be a healthcare and wellness advertising agency. Here, creativity happens naturally—we attract top talent and give them a space to grow and collaborate.
Objectives of this role
The Activation Analytics team oversees our media‑based analytics programs and omnichannel campaigns, defining reporting programs that identify key business outcomes, objectives and key performance indicators (KPIs). The team develops the tracking infrastructure and creates data‑informed narratives that can apply to real‑world business opportunities and challenges.
We are looking for a Digital Analyst to join our team in support of one of our largest media clients. This is an internal‑facing support role focused on paid media performance analysis across Display, Search, and Social channels. The right candidate is technically sharp, proactively curious, and confident in a fast‑moving environment.
Duties and Responsibilities
In this role, you will analyze performance data across paid media channels — Display, Search, and Social — with a deep understanding of how each platform operates and where to pull meaningful data. You will work with CM360, SA360, GA4 and Social Partners as primary platforms, and build out dashboards and reporting views in Looker Studio and Tableau to give the broader team easier, faster access to performance insights. You will manipulate and structure large data sets using SQL and Excel to surface the analysis the team needs, help monitor campaign performance with a focus on ROI and measurable results, and develop scalable tools and reporting frameworks that streamline how the team accesses and interprets data.
Requirements
4–6 years of experience in media analytics or a related digital analytics role
Agency experience strongly preferred; candidates from other industries will be considered
Hands‑on experience with CM360, SA360, GA4 and Meta Ads, including pulling and interpreting platform data
Proficiency in Looker Studio and Tableau for dashboard creation and data visualization
Strong SQL skills and advanced Excel ability — required
Python or R experience is a plus, but not required
Ability to translate data into clear, actionable insights and confidently explain your rationale to media and account stakeholders
Proactive self‑starter who can identify what the team needs before being asked
Comfortable working in a fast‑paced agency environment and taking ownership across multiple workstreams
#J-18808-Ljbffr
Objectives of this role
The Activation Analytics team oversees our media‑based analytics programs and omnichannel campaigns, defining reporting programs that identify key business outcomes, objectives and key performance indicators (KPIs). The team develops the tracking infrastructure and creates data‑informed narratives that can apply to real‑world business opportunities and challenges.
We are looking for a Digital Analyst to join our team in support of one of our largest media clients. This is an internal‑facing support role focused on paid media performance analysis across Display, Search, and Social channels. The right candidate is technically sharp, proactively curious, and confident in a fast‑moving environment.
Duties and Responsibilities
In this role, you will analyze performance data across paid media channels — Display, Search, and Social — with a deep understanding of how each platform operates and where to pull meaningful data. You will work with CM360, SA360, GA4 and Social Partners as primary platforms, and build out dashboards and reporting views in Looker Studio and Tableau to give the broader team easier, faster access to performance insights. You will manipulate and structure large data sets using SQL and Excel to surface the analysis the team needs, help monitor campaign performance with a focus on ROI and measurable results, and develop scalable tools and reporting frameworks that streamline how the team accesses and interprets data.
Requirements
4–6 years of experience in media analytics or a related digital analytics role
Agency experience strongly preferred; candidates from other industries will be considered
Hands‑on experience with CM360, SA360, GA4 and Meta Ads, including pulling and interpreting platform data
Proficiency in Looker Studio and Tableau for dashboard creation and data visualization
Strong SQL skills and advanced Excel ability — required
Python or R experience is a plus, but not required
Ability to translate data into clear, actionable insights and confidently explain your rationale to media and account stakeholders
Proactive self‑starter who can identify what the team needs before being asked
Comfortable working in a fast‑paced agency environment and taking ownership across multiple workstreams
#J-18808-Ljbffr