Manager, Franchisee Communications, Popeyes, US&C
Restaurant Brands International, Miami, FL, United States
Overview
Ready to make your next big professional move? Join us on our journey to achieve our big dream of building the most loved restaurant brands in the world. RBI is one of the world’s largest quick service restaurant companies with nearly $45 billion in annual system-wide sales and over 32,000 restaurants in more than 120 countries and territories. RBI owns four of the world’s most prominent quick service restaurant brands – TIM HORTONS®, BURGER KING®, POPEYES®, and FIREHOUSE SUBS®. These independently operated brands serve guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.
RBI is committed to growing the TIM HORTONS®, BURGER KING®, POPEYES® and FIREHOUSE SUBS® brands by leveraging their core values, employee and franchisee relationships, and long track records of community support. Each brand benefits from the global scale and shared best practices that come from ownership by Restaurant Brands International Inc.
Job Summary
We are looking for a seasoned operations communications professional who is passionate about solving communications problems and testing new ideas with excellent writing and editing chops, attention to detail, and ability to work in a fast-paced environment.
This role is responsible for translating business priorities to Popeyes franchisees and their restaurants, and connecting the dots to make communications more impactful and effective. This individual will have the unique opportunity of shaping franchisee and restaurant communications strategy for one of the most beloved brands, Popeyes, while leading the day-to-day responsibilities, including content creation, channel management, and data/metrics analysis to drive content strategy.
The ideal candidate will have a proven track record of managing operational communications, partnering with senior leadership across all areas of the business, and experience in the restaurant industry. This role will report to and partner with the Senior Manager, Franchisee Communications.
Core Responsibilities
Execute and refine insights-driven franchisee and restaurant communications strategy for Popeyes (from primary resource to creation/optimization of channels to execution of channels to reporting back to leadership on what’s working
eeds improvement)
Support content strategy, consistent messaging and connectivity to brand strategy for franchise communication channels (such as agenda
arrative for franchisee meetings, weekly newsletters, webcasts, videos, etc.). And, responsible for pushing the envelope on new communication strategies to test
Craft and edit content across channels tailored to target audience and manage process from beginning to end (idea to approval to execution to analysis)
Lead reporting on content performance and advise team on what’s effective in driving engagement and execution in restaurants
Manage and become an expert on communication platforms/software and lead implementation of new tools
Ability to adjust communication plans and content strategy based on the needs of the business
Build strong relationships and work cross-functionally to keep a pulse on business priorities and advise senior leadership on most effective way to deliver messages
Support annual Franchise Convention and regional meetings including event execution and content strategy
Education And Qualifications
Bachelor's degree in communications or related field/experience
5-7 years of professional experience in field or franchise communications role, specifically restaurant, retail, or hospitality industry
Proven ability to craft and communicate a compelling message/tell a story (with writing samples to show)
High attention to detail and a creative thinker with proven problem-solving skills
Team player with a proactive and strong interpersonal skills to work in a collaborative environment
Ability to work in a fast-paced, dynamic environment with the ability to manage multiple tasks simultaneously while meeting deadlines and objectives
Ability to synthesize large volumes of information and translate into clear and concise messaging
Ability to clearly articulate information to leadership and influence and guide decisions
Ability to drive communications change within an organization
RBI Cultural Beliefs
Dream Big – life is too short for small dreams
Ownership – you value things more when you own them
Meritocracy – your growth is based entirely on what you do and how you do it
Diversity – a wide range of voices and perspectives makes us stronger
Creativity & Innovation – Find ways to do things differently to make them better
Authenticity – Be a hardworking, good person
Why RBI?
At RBI we’re a hungry, humble and hardworking team that joins together to build the most loved restaurant brands in the world. Here, we are a part of something big. Dreamers who are driven, free to create, and rewarded for our contributions. The people of RBI are behind the magic of our world-class brands: BURGER KING®, TIM HORTONS® and POPEYES® and we couldn’t be prouder. We hire the best, celebrate our differences, and open opportunities for all of our people to be successful. If this sounds like your kind of environment… if you’re ready to go far in your career we’re here, to welcome you.
Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support.
EEO Statement
Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.
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Ready to make your next big professional move? Join us on our journey to achieve our big dream of building the most loved restaurant brands in the world. RBI is one of the world’s largest quick service restaurant companies with nearly $45 billion in annual system-wide sales and over 32,000 restaurants in more than 120 countries and territories. RBI owns four of the world’s most prominent quick service restaurant brands – TIM HORTONS®, BURGER KING®, POPEYES®, and FIREHOUSE SUBS®. These independently operated brands serve guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.
RBI is committed to growing the TIM HORTONS®, BURGER KING®, POPEYES® and FIREHOUSE SUBS® brands by leveraging their core values, employee and franchisee relationships, and long track records of community support. Each brand benefits from the global scale and shared best practices that come from ownership by Restaurant Brands International Inc.
Job Summary
We are looking for a seasoned operations communications professional who is passionate about solving communications problems and testing new ideas with excellent writing and editing chops, attention to detail, and ability to work in a fast-paced environment.
This role is responsible for translating business priorities to Popeyes franchisees and their restaurants, and connecting the dots to make communications more impactful and effective. This individual will have the unique opportunity of shaping franchisee and restaurant communications strategy for one of the most beloved brands, Popeyes, while leading the day-to-day responsibilities, including content creation, channel management, and data/metrics analysis to drive content strategy.
The ideal candidate will have a proven track record of managing operational communications, partnering with senior leadership across all areas of the business, and experience in the restaurant industry. This role will report to and partner with the Senior Manager, Franchisee Communications.
Core Responsibilities
Execute and refine insights-driven franchisee and restaurant communications strategy for Popeyes (from primary resource to creation/optimization of channels to execution of channels to reporting back to leadership on what’s working
eeds improvement)
Support content strategy, consistent messaging and connectivity to brand strategy for franchise communication channels (such as agenda
arrative for franchisee meetings, weekly newsletters, webcasts, videos, etc.). And, responsible for pushing the envelope on new communication strategies to test
Craft and edit content across channels tailored to target audience and manage process from beginning to end (idea to approval to execution to analysis)
Lead reporting on content performance and advise team on what’s effective in driving engagement and execution in restaurants
Manage and become an expert on communication platforms/software and lead implementation of new tools
Ability to adjust communication plans and content strategy based on the needs of the business
Build strong relationships and work cross-functionally to keep a pulse on business priorities and advise senior leadership on most effective way to deliver messages
Support annual Franchise Convention and regional meetings including event execution and content strategy
Education And Qualifications
Bachelor's degree in communications or related field/experience
5-7 years of professional experience in field or franchise communications role, specifically restaurant, retail, or hospitality industry
Proven ability to craft and communicate a compelling message/tell a story (with writing samples to show)
High attention to detail and a creative thinker with proven problem-solving skills
Team player with a proactive and strong interpersonal skills to work in a collaborative environment
Ability to work in a fast-paced, dynamic environment with the ability to manage multiple tasks simultaneously while meeting deadlines and objectives
Ability to synthesize large volumes of information and translate into clear and concise messaging
Ability to clearly articulate information to leadership and influence and guide decisions
Ability to drive communications change within an organization
RBI Cultural Beliefs
Dream Big – life is too short for small dreams
Ownership – you value things more when you own them
Meritocracy – your growth is based entirely on what you do and how you do it
Diversity – a wide range of voices and perspectives makes us stronger
Creativity & Innovation – Find ways to do things differently to make them better
Authenticity – Be a hardworking, good person
Why RBI?
At RBI we’re a hungry, humble and hardworking team that joins together to build the most loved restaurant brands in the world. Here, we are a part of something big. Dreamers who are driven, free to create, and rewarded for our contributions. The people of RBI are behind the magic of our world-class brands: BURGER KING®, TIM HORTONS® and POPEYES® and we couldn’t be prouder. We hire the best, celebrate our differences, and open opportunities for all of our people to be successful. If this sounds like your kind of environment… if you’re ready to go far in your career we’re here, to welcome you.
Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support.
EEO Statement
Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.
#J-18808-Ljbffr