Business Development Manager
Mercury Marine, Fond du Lac, WI, United States
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Innovation is the heart of Brunswick. See how your contributions will help transform vision into reality.
Position Overview
Under the direction and supervision of the Regional Business Director, the Business Development Manager (BDM) will manage and grow the Mercury Marine Independent Boatbuilder network within his/her sales zone through building strategic relationships with current and future customers. The successful BDM will coach, consult, develop and grow sales volume, market share, and profitability that meets the objectives of Mercury Marine. Additional responsibilities include developing a strategy to service existing accounts, developing new business, monitoring weekly reports, attending national, regional and local boat shows, attending sales meetings, and utilizing computer and forecasting tools. The BDM is the principal selling agent within the assigned sales territory for Mercury Marine and is responsible for achieving the established short- and long-range sales goals and objectives. The BDM must assure that sales and marketing activities within the territory comply with Mercury corporate policies and procedures.
This opportunity is for a candidate who will reside within the defined territory of responsibility. The territory spans the Pacific Northwest, with a strong preference for a candidate based in Oregon or Washington.
Essential Functions
Develop and maintain strong working relationships with existing Mercury Marine independent boat builder partners and develop prospective new opportunities.
Possess outstanding commitment to the long-term development of Mercury independent boat builder partners, exemplifying a proven ability to coach, manage, consult and grow sales with specific and measurable objectives. A strong business acumen is essential.
Serve as internal and external expert on customer, prospective, competitive and market intelligence information. The BDM represents the eyes and ears of the company.
Be a skilled listener, mediator, and negotiator while accomplishing goals and protecting interests.
Have a proven track record of exceeding sales and market share goals and demonstrate intense motivation to sell and grow the business.
Develop sales strategies, techniques, tactics and training of product knowledge based on customer feedback and market environment. Present key selling points, features and benefits while focusing on exceeding customer needs and expectations.
Travel to multiple Mercury boat builder partner locations within the assigned territory. At least 50% overnight travel is required.
Communicate customer requirements and request support from other departments as necessary to achieve established objectives. Strong cross‑functional skills required.
Work jointly with assigned inside customer account representatives, service personnel, and credit personnel to achieve territory sales goals.
Attend Mercury-sponsored events, boat shows, open houses, and dealer events on weekends.
Required Qualifications
Bachelor’s Degree in Business Management, Marketing, or equivalent.
Minimum 3+ years of related work experience within the Marine Industry, Recreational Industry, or in sales, business or marketing.
Strong communication skills, both verbal and written, and the ability to effectively communicate cross‑functionally.
Proficient in Microsoft Office applications (Word, Excel, PowerPoint), Internet/Intranet and CRM skills, particularly while tethered via laptop from a remote location.
Valid driver’s license and ability to travel at least 50% overnight.
Preferred Qualifications
Strong data analysis and computer skills – ability to understand and analyze data and trends. Metrics driven.
Practical “nose for business” and strong problem solver, both strategically and tactically.
Sense of urgency and willingness to seek opportunity. High credibility to be convincing and persuasive when faced with resistance.
Working Conditions
Overnight travel required.
Occasional weekend events.
International travel to Canada.
Salary & Benefits
The anticipated pay range for this position is $86,500–$126,800 annually. The actual base pay offered will vary based on job-related knowledge, skills, relevant experience, business needs, and geographic location. In addition to base pay, this position is eligible for a short‑term incentive program. The position is eligible to participate in Brunswick’s comprehensive benefits offerings, including medical, dental, vision, paid vacation, 401(k) (up to 4% match), Health Savings Account with company contribution, wellbeing program, product purchase discounts, and much more.
About Mercury
Headquartered in Fond du Lac, Wisconsin, Mercury Marine® is the world’s leading manufacturer of recreational marine propulsion engines. A division of Brunswick Corporation (NYSE: BC), Mercury provides engines, boats, services and parts for recreational, commercial and government marine applications. Mercury empowers boaters with products that are easy to use, extremely reliable and backed by the most dedicated customer support in the world. The company’s industry‑leading brand portfolio includes Mercury outboard engines, Mercury MerCruiser® sterndrive and inboard packages, Mercury propellers, Mercury inflatable boats, Mercury SmartCraft® electronics, Land ’N’ Sea marine parts distribution and Mercury and Quicksilver® parts and oils.
Equal Opportunity Employer
Brunswick is an Equal Opportunity Employer and considers all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or any other characteristic protected by federal, state, or local law. Diversity of experience and skills combined with passion is key to innovation and inspiration, and we encourage individuals from all backgrounds to apply. If you require accommodation during the application or interview process, please contact hrsharedservices@brunswick.com for support. Brunswick participates in E‑Verify as part of our commitment to a lawful and transparent hiring process.
For additional information about EEO laws or about our privacy policies, please visit the relevant links on our careers site.
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Innovation is the heart of Brunswick. See how your contributions will help transform vision into reality.
Position Overview
Under the direction and supervision of the Regional Business Director, the Business Development Manager (BDM) will manage and grow the Mercury Marine Independent Boatbuilder network within his/her sales zone through building strategic relationships with current and future customers. The successful BDM will coach, consult, develop and grow sales volume, market share, and profitability that meets the objectives of Mercury Marine. Additional responsibilities include developing a strategy to service existing accounts, developing new business, monitoring weekly reports, attending national, regional and local boat shows, attending sales meetings, and utilizing computer and forecasting tools. The BDM is the principal selling agent within the assigned sales territory for Mercury Marine and is responsible for achieving the established short- and long-range sales goals and objectives. The BDM must assure that sales and marketing activities within the territory comply with Mercury corporate policies and procedures.
This opportunity is for a candidate who will reside within the defined territory of responsibility. The territory spans the Pacific Northwest, with a strong preference for a candidate based in Oregon or Washington.
Essential Functions
Develop and maintain strong working relationships with existing Mercury Marine independent boat builder partners and develop prospective new opportunities.
Possess outstanding commitment to the long-term development of Mercury independent boat builder partners, exemplifying a proven ability to coach, manage, consult and grow sales with specific and measurable objectives. A strong business acumen is essential.
Serve as internal and external expert on customer, prospective, competitive and market intelligence information. The BDM represents the eyes and ears of the company.
Be a skilled listener, mediator, and negotiator while accomplishing goals and protecting interests.
Have a proven track record of exceeding sales and market share goals and demonstrate intense motivation to sell and grow the business.
Develop sales strategies, techniques, tactics and training of product knowledge based on customer feedback and market environment. Present key selling points, features and benefits while focusing on exceeding customer needs and expectations.
Travel to multiple Mercury boat builder partner locations within the assigned territory. At least 50% overnight travel is required.
Communicate customer requirements and request support from other departments as necessary to achieve established objectives. Strong cross‑functional skills required.
Work jointly with assigned inside customer account representatives, service personnel, and credit personnel to achieve territory sales goals.
Attend Mercury-sponsored events, boat shows, open houses, and dealer events on weekends.
Required Qualifications
Bachelor’s Degree in Business Management, Marketing, or equivalent.
Minimum 3+ years of related work experience within the Marine Industry, Recreational Industry, or in sales, business or marketing.
Strong communication skills, both verbal and written, and the ability to effectively communicate cross‑functionally.
Proficient in Microsoft Office applications (Word, Excel, PowerPoint), Internet/Intranet and CRM skills, particularly while tethered via laptop from a remote location.
Valid driver’s license and ability to travel at least 50% overnight.
Preferred Qualifications
Strong data analysis and computer skills – ability to understand and analyze data and trends. Metrics driven.
Practical “nose for business” and strong problem solver, both strategically and tactically.
Sense of urgency and willingness to seek opportunity. High credibility to be convincing and persuasive when faced with resistance.
Working Conditions
Overnight travel required.
Occasional weekend events.
International travel to Canada.
Salary & Benefits
The anticipated pay range for this position is $86,500–$126,800 annually. The actual base pay offered will vary based on job-related knowledge, skills, relevant experience, business needs, and geographic location. In addition to base pay, this position is eligible for a short‑term incentive program. The position is eligible to participate in Brunswick’s comprehensive benefits offerings, including medical, dental, vision, paid vacation, 401(k) (up to 4% match), Health Savings Account with company contribution, wellbeing program, product purchase discounts, and much more.
About Mercury
Headquartered in Fond du Lac, Wisconsin, Mercury Marine® is the world’s leading manufacturer of recreational marine propulsion engines. A division of Brunswick Corporation (NYSE: BC), Mercury provides engines, boats, services and parts for recreational, commercial and government marine applications. Mercury empowers boaters with products that are easy to use, extremely reliable and backed by the most dedicated customer support in the world. The company’s industry‑leading brand portfolio includes Mercury outboard engines, Mercury MerCruiser® sterndrive and inboard packages, Mercury propellers, Mercury inflatable boats, Mercury SmartCraft® electronics, Land ’N’ Sea marine parts distribution and Mercury and Quicksilver® parts and oils.
Equal Opportunity Employer
Brunswick is an Equal Opportunity Employer and considers all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or any other characteristic protected by federal, state, or local law. Diversity of experience and skills combined with passion is key to innovation and inspiration, and we encourage individuals from all backgrounds to apply. If you require accommodation during the application or interview process, please contact hrsharedservices@brunswick.com for support. Brunswick participates in E‑Verify as part of our commitment to a lawful and transparent hiring process.
For additional information about EEO laws or about our privacy policies, please visit the relevant links on our careers site.
#J-18808-Ljbffr