SEM, Supervisor Job at CMI Media Group in Parsippany
CMI Media Group, Parsippany, NJ, United States
Overview
Step into a role where your expertise shapes the future of health media. As S upervisor, SEM & Emerging Media, you’ll architect high‑impact omnichannel strategies—spanning SEM, Programmatic, YouTube, and Contextual—to elevate brand performance and directly influence patient outcomes. This is your opportunity to lead a talented team, drive innovation, and turn sophisticated data into meaningful, measurable results.
What You’ll Do
Own strategy and performance for SEM, Programmatic, YouTube, Contextual and emerging channels; set KPIs aligned to brand goals
Lead client strategy and reporting discussions ; tell a clear results story with insights and next best actions
Direct junior team workflow and QA deliverables to hit deadlines and exceed performance targets
Partner with analytics and media teams to design measurement plans and dashboards
Mentor and upskill the team on best practices across SEM, Programmatic, Contextual and YouTube; support onboarding
When needed, execute keyword research, write ad copy, and fine-tune campaigns hands-on
Contribute thought leadership on marketplace shifts, privacy, and platform updates impacting clients and CMI
Identify integration opportunities across SEM, SEO, and Social to strengthen full-funnel performance to evolve processes, capabilities, and deliverables across SEM & Emerging Media
What You’ll Bring
4+ years leading Paid Search or Programmatic campaigns; deep platform fluency (Google Ads, Bing, SA360; DSPs such as The Trade Desk)
Proven leadership: mentoring, workflow management, quality control, and stakeholder management
Strong quantitative analysis, web analytics proficiency (Google Analytics, Adobe/Omniture), and advanced Excel (pivot tables, v-lookups)
Expert communication and presentation skills; concise storytelling for technical and non-technical audiences
Experience defining KPIs, building measurement plans, and making data-driven decisions
Contextual, video/YouTube, and programmatic experience; organic SEO knowledge is a plus
Healthcare/pharma experience or strong aptitude for regulated markets and privacy-first practices
Why CMI Media Group?
At CMI Media Group, we're not just planning campaigns – we're using the power of media to improve healthcare outcomes for patients around the world. As a leading healthcare marketing agency, we offer:
Purpose-Driven Work: Make a tangible impact on the lives of patients by driving effective healthcare marketing campaigns.
Collaborative Environment: Join a team of passionate and talented individuals who are leaders in their field.
Growth Opportunities: Benefit from ongoing professional development opportunities and a culture that values continuous learning.
Supportive Culture: We believe in work-life balance and offer a comprehensive benefits package to support your well-being.
The base salary for this position at the time of this posting may range from $70,000 to $140,000. Individual compensation varies based on job related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit WPP Benefits for more details.
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Step into a role where your expertise shapes the future of health media. As S upervisor, SEM & Emerging Media, you’ll architect high‑impact omnichannel strategies—spanning SEM, Programmatic, YouTube, and Contextual—to elevate brand performance and directly influence patient outcomes. This is your opportunity to lead a talented team, drive innovation, and turn sophisticated data into meaningful, measurable results.
What You’ll Do
Own strategy and performance for SEM, Programmatic, YouTube, Contextual and emerging channels; set KPIs aligned to brand goals
Lead client strategy and reporting discussions ; tell a clear results story with insights and next best actions
Direct junior team workflow and QA deliverables to hit deadlines and exceed performance targets
Partner with analytics and media teams to design measurement plans and dashboards
Mentor and upskill the team on best practices across SEM, Programmatic, Contextual and YouTube; support onboarding
When needed, execute keyword research, write ad copy, and fine-tune campaigns hands-on
Contribute thought leadership on marketplace shifts, privacy, and platform updates impacting clients and CMI
Identify integration opportunities across SEM, SEO, and Social to strengthen full-funnel performance to evolve processes, capabilities, and deliverables across SEM & Emerging Media
What You’ll Bring
4+ years leading Paid Search or Programmatic campaigns; deep platform fluency (Google Ads, Bing, SA360; DSPs such as The Trade Desk)
Proven leadership: mentoring, workflow management, quality control, and stakeholder management
Strong quantitative analysis, web analytics proficiency (Google Analytics, Adobe/Omniture), and advanced Excel (pivot tables, v-lookups)
Expert communication and presentation skills; concise storytelling for technical and non-technical audiences
Experience defining KPIs, building measurement plans, and making data-driven decisions
Contextual, video/YouTube, and programmatic experience; organic SEO knowledge is a plus
Healthcare/pharma experience or strong aptitude for regulated markets and privacy-first practices
Why CMI Media Group?
At CMI Media Group, we're not just planning campaigns – we're using the power of media to improve healthcare outcomes for patients around the world. As a leading healthcare marketing agency, we offer:
Purpose-Driven Work: Make a tangible impact on the lives of patients by driving effective healthcare marketing campaigns.
Collaborative Environment: Join a team of passionate and talented individuals who are leaders in their field.
Growth Opportunities: Benefit from ongoing professional development opportunities and a culture that values continuous learning.
Supportive Culture: We believe in work-life balance and offer a comprehensive benefits package to support your well-being.
The base salary for this position at the time of this posting may range from $70,000 to $140,000. Individual compensation varies based on job related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit WPP Benefits for more details.
#J-18808-Ljbffr