Manager, Media
Whalar, New York, NY, United States
Job Title: Manager, Media
Location: New York, NY
Start Date: ASAP
Whalar is the leading, most awarded, independent Creator and Social agency. We transform brands into cultural drivers by unlocking the full creative power of Creators. We go beyond the conventional social and influencer strategy. We have the technology and methodology to tap into the beating pulse of communities, listen to nuances that move culture, and connect brands in ways that make them unforgettable. With hubs in London, Berlin, New York, and Los Angeles, our reach is global. Learn more: https://www.whalar.com/
About The Role
We’re seeking a Manager, Media, to lead hands‑on execution of paid social media campaigns and support strategy development. This role will support the Senior Manager to ensure successful delivery and optimization of high‑value media campaigns, driving performance and helping to develop campaign recaps.
The Manager, Media is skilled in execution and paid social media optimization, responsible for the successful, hands‑on delivery and reporting of high‑value paid social campaigns. This role partners with Senior Managers to execute media strategy, ensure campaign performance, and contribute to post‑campaign recaps, acting as the primary driver of tactical excellence.
Here’s What You’ll Do Day‑to‑Day
Campaign Execution & Optimization
Support campaign execution on all social platforms, including meticulous campaign setup, rigorous QA, and post‑launch verification
Analyze campaign performance daily, recommending and implementing A/B tests and real‑time optimizations to maximize ROI
Assist Senior Manager in efficient budget pacing and identifying risks to profitability
Ensure the correct implementation and functionality of tracking pixels, UTM parameters, and ad implementation techniques for campaigns
Participate in the development of Creator marketing strategies
Data Analysis & Reporting
Utilize advanced analytics tools to pull, analyze, and interpret performance data for regular reporting
Contribute to strategy development by using performance data to inform strategic decisions and help recommend solutions to client challenges
Assist in the creation and finalization of comprehensive campaign wrap reports and performance summaries
Client & Team Coordination
Serve as the day‑to‑day media point of contact for mid‑level client stakeholders
Proactively anticipate client needs and escape‑ready challenges to the Senior Manager for resolution
Independently model professional standards and reinforce team and campaign consistency
Here’s What We’re Looking For
3–4 years hands‑on experience in paid social media platforms, with a track record of contributing to successful campaigns
Familiarity and direct experience with major paid social tools and interfaces, including Meta Business Manager, TikTok Ads Manager, LinkedIn Campaign Manager, and Snapchat Ads Manager
Current knowledge of platform‑specific features and products
Previous use and understanding of tracking pixels, UTM parameters, and ad implementation techniques
Strong verbal and written communication skills, with the ability to convey strategies and insights to a variety of stakeholders
Flexibility and strong problem‑solving skills in a results‑driven environment
The salary range for this role is $65,000 - $75,000 and serves as a general guideline for the potential compensation. The final salary offer will be determined based on a comprehensive evaluation of factors such as the candidate's experience, expertise, alignment with the position's requirements, location, and, ultimately, budget approvals.
Our Values
At Whalar, diversity, equity, and inclusion (DEI) isn't just a statement, it's our collective strength. Our people are our superpower. A diverse team and inclusive leadership have shaped Whalar since our inception in 2016, fueling a constant evolution of growth. We champion a culture of respect and empathy, fostering a sense of belonging that transcends demographics. We hire individuals of all backgrounds and empower them to thrive, challenge stereotypes, and actively break societal barriers.
The Perks
Medical, Dental, Vision
25 days of PTO + Sick days + Winter break
Retirement planning with employer match
Monthly phone/internet reimbursement
Professional development stipend
New joiner's Home office allowance
Up to 16 weeks of paid parental leave
Volunteer days
Identity theft protection & Legal assistance
Company Paid Life & Disability Insurance
Voluntary Life Insurance Policy
Voluntary Hospital and Critical Illness Insurance
Voluntary Pet insurance
Employee Resource Groups
Whalar provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Equal opportunity extends to all aspects of the employment relationship, including hiring, promotions, training, working conditions, compensation, and benefits.
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Location: New York, NY
Start Date: ASAP
Whalar is the leading, most awarded, independent Creator and Social agency. We transform brands into cultural drivers by unlocking the full creative power of Creators. We go beyond the conventional social and influencer strategy. We have the technology and methodology to tap into the beating pulse of communities, listen to nuances that move culture, and connect brands in ways that make them unforgettable. With hubs in London, Berlin, New York, and Los Angeles, our reach is global. Learn more: https://www.whalar.com/
About The Role
We’re seeking a Manager, Media, to lead hands‑on execution of paid social media campaigns and support strategy development. This role will support the Senior Manager to ensure successful delivery and optimization of high‑value media campaigns, driving performance and helping to develop campaign recaps.
The Manager, Media is skilled in execution and paid social media optimization, responsible for the successful, hands‑on delivery and reporting of high‑value paid social campaigns. This role partners with Senior Managers to execute media strategy, ensure campaign performance, and contribute to post‑campaign recaps, acting as the primary driver of tactical excellence.
Here’s What You’ll Do Day‑to‑Day
Campaign Execution & Optimization
Support campaign execution on all social platforms, including meticulous campaign setup, rigorous QA, and post‑launch verification
Analyze campaign performance daily, recommending and implementing A/B tests and real‑time optimizations to maximize ROI
Assist Senior Manager in efficient budget pacing and identifying risks to profitability
Ensure the correct implementation and functionality of tracking pixels, UTM parameters, and ad implementation techniques for campaigns
Participate in the development of Creator marketing strategies
Data Analysis & Reporting
Utilize advanced analytics tools to pull, analyze, and interpret performance data for regular reporting
Contribute to strategy development by using performance data to inform strategic decisions and help recommend solutions to client challenges
Assist in the creation and finalization of comprehensive campaign wrap reports and performance summaries
Client & Team Coordination
Serve as the day‑to‑day media point of contact for mid‑level client stakeholders
Proactively anticipate client needs and escape‑ready challenges to the Senior Manager for resolution
Independently model professional standards and reinforce team and campaign consistency
Here’s What We’re Looking For
3–4 years hands‑on experience in paid social media platforms, with a track record of contributing to successful campaigns
Familiarity and direct experience with major paid social tools and interfaces, including Meta Business Manager, TikTok Ads Manager, LinkedIn Campaign Manager, and Snapchat Ads Manager
Current knowledge of platform‑specific features and products
Previous use and understanding of tracking pixels, UTM parameters, and ad implementation techniques
Strong verbal and written communication skills, with the ability to convey strategies and insights to a variety of stakeholders
Flexibility and strong problem‑solving skills in a results‑driven environment
The salary range for this role is $65,000 - $75,000 and serves as a general guideline for the potential compensation. The final salary offer will be determined based on a comprehensive evaluation of factors such as the candidate's experience, expertise, alignment with the position's requirements, location, and, ultimately, budget approvals.
Our Values
At Whalar, diversity, equity, and inclusion (DEI) isn't just a statement, it's our collective strength. Our people are our superpower. A diverse team and inclusive leadership have shaped Whalar since our inception in 2016, fueling a constant evolution of growth. We champion a culture of respect and empathy, fostering a sense of belonging that transcends demographics. We hire individuals of all backgrounds and empower them to thrive, challenge stereotypes, and actively break societal barriers.
The Perks
Medical, Dental, Vision
25 days of PTO + Sick days + Winter break
Retirement planning with employer match
Monthly phone/internet reimbursement
Professional development stipend
New joiner's Home office allowance
Up to 16 weeks of paid parental leave
Volunteer days
Identity theft protection & Legal assistance
Company Paid Life & Disability Insurance
Voluntary Life Insurance Policy
Voluntary Hospital and Critical Illness Insurance
Voluntary Pet insurance
Employee Resource Groups
Whalar provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Equal opportunity extends to all aspects of the employment relationship, including hiring, promotions, training, working conditions, compensation, and benefits.
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