Sr. Creative Strategist - Health & Wellness
Atlas Coffee Club, Austin, TX, United States
Atlas Coffee Club is redefining how the world experiences coffee: from award-winning single origin coffees to functional wellness blends. Our direct-to-consumer brand is scaling rapidly across Coffee Club, Tea Club, and Atlas+, our new wellness coffee line.
We're looking for a dynamic Sr. Creative Strategist to join our Acquisition team and drive creative strategy for Atlas+. In this role, you'll develop engaging ad concepts, manage production workflows, and analyze campaign performance on Meta and beyond. This is an opportunity to blend creative thinking and execution with data-driven strategies to deliver impactful performance advertising campaigns that drive new subscriber growth.
Responsibilities
Research and analyze creative trends to inform innovative ad concepts
Develop compelling ad concepts for digital campaigns that drive new customer growth
Write creative briefs and manage creative projects through the full production lifecycle
Apply hands‑on production skills including copywriting, designing, and/or video editing as needed
Leverage AI tools to enhance creative workflows and campaign effectiveness
Quality assure ad creatives to ensure brand guidelines and channel best practices are being followed
Prepare creatives to launch on the targeted channel
Analyze campaign results and develop insights to inform future creative production
Report on learnings to and collaborate with key stakeholders to optimize creative performance
Develop a strong understanding of channel algorithms, new customer behavior, and performance drivers
Must‑Have Qualifications
5-10 years experience in performance creative strategy and/or social media strategy
Track record of ideating & producing creative that generates $100,000+ media spend or 100,000+ organic views
Demonstrated creative thinking abilities with a portfolio showcasing your work
Experience using digital advertising metrics and performance analysis to drive strategy
Strong attention to detail and organizational skills
Excellent written and verbal communication skills
Can‑do attitude and eagerness to learn
Nice‑to‑Have Qualifications
Hands‑on experience with e‑commerce health and wellness brands
Bachelor's degree in Marketing, Communications, Design, or related field
Experience with creative and design tools (Adobe Creative Suite, Figma, etc.)
Experience with AI tools for creative production
Who You Are
A creative thinker who stays informed about online trends and social media developments
Someone who enjoys the intersection of creativity and data
A curious mind who is interested in consumer psychology & behavior
A team player who thrives in collaborative environments
A detail‑obsessed self‑starter who can manage multiple projects simultaneously
An adaptable professional open to feedback and continuous improvement
What We Offer
Opportunity to grow your skills across multiple creative disciplines
Hands‑on experience with cutting‑edge digital advertising strategies
Collaborative and innovative team environment
PTO, sick time, and a remote‑friendly culture with a hub in Austin, TX.
Base Salary Range: $70,000-100,000/year. Individual pay is based on factors unique to each candidate, including skill set, experience, and other job‑related reasons.
This role is Hybrid with an office in Austin, TX or fully remote.
#J-18808-Ljbffr
We're looking for a dynamic Sr. Creative Strategist to join our Acquisition team and drive creative strategy for Atlas+. In this role, you'll develop engaging ad concepts, manage production workflows, and analyze campaign performance on Meta and beyond. This is an opportunity to blend creative thinking and execution with data-driven strategies to deliver impactful performance advertising campaigns that drive new subscriber growth.
Responsibilities
Research and analyze creative trends to inform innovative ad concepts
Develop compelling ad concepts for digital campaigns that drive new customer growth
Write creative briefs and manage creative projects through the full production lifecycle
Apply hands‑on production skills including copywriting, designing, and/or video editing as needed
Leverage AI tools to enhance creative workflows and campaign effectiveness
Quality assure ad creatives to ensure brand guidelines and channel best practices are being followed
Prepare creatives to launch on the targeted channel
Analyze campaign results and develop insights to inform future creative production
Report on learnings to and collaborate with key stakeholders to optimize creative performance
Develop a strong understanding of channel algorithms, new customer behavior, and performance drivers
Must‑Have Qualifications
5-10 years experience in performance creative strategy and/or social media strategy
Track record of ideating & producing creative that generates $100,000+ media spend or 100,000+ organic views
Demonstrated creative thinking abilities with a portfolio showcasing your work
Experience using digital advertising metrics and performance analysis to drive strategy
Strong attention to detail and organizational skills
Excellent written and verbal communication skills
Can‑do attitude and eagerness to learn
Nice‑to‑Have Qualifications
Hands‑on experience with e‑commerce health and wellness brands
Bachelor's degree in Marketing, Communications, Design, or related field
Experience with creative and design tools (Adobe Creative Suite, Figma, etc.)
Experience with AI tools for creative production
Who You Are
A creative thinker who stays informed about online trends and social media developments
Someone who enjoys the intersection of creativity and data
A curious mind who is interested in consumer psychology & behavior
A team player who thrives in collaborative environments
A detail‑obsessed self‑starter who can manage multiple projects simultaneously
An adaptable professional open to feedback and continuous improvement
What We Offer
Opportunity to grow your skills across multiple creative disciplines
Hands‑on experience with cutting‑edge digital advertising strategies
Collaborative and innovative team environment
PTO, sick time, and a remote‑friendly culture with a hub in Austin, TX.
Base Salary Range: $70,000-100,000/year. Individual pay is based on factors unique to each candidate, including skill set, experience, and other job‑related reasons.
This role is Hybrid with an office in Austin, TX or fully remote.
#J-18808-Ljbffr