
Non-IT Project/Program Manager II
EPITEC, Fort Mill, SC, United States
Marketing Specialist – Service & Go?to?Market (Aftermarket Services)
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Location
Fort Mill, South Carolina
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Industry
Automotive
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Engagement Type
8?Month Contract with Possible Extension or Direct Hire (DH)
Job Summary
Epitec is seeking to
hire a Marketing Specialist responsible for developing and executing go?to?market strategies, product positioning, and commercialization plans for aftermarket service products. This is an
8?month contract opportunity with the potential for extension or conversion to direct hire , partnering closely with Product, Sales, and Marketing teams to drive adoption across dealer and fleet channels.
Key Responsibilities
Service Marketing & Go?to?Market Enablement
Define and execute go?to?market strategies for aftermarket services including extended coverage, digital services, telematics, and fleet solutions
Develop value propositions and product positioning for targeted customer segments
Lead product launches and commercialization initiatives
Create sales enablement tools, PowerPoint presentations, training materials, and dealer support assets
Drive marketing campaigns to increase product adoption and penetration
Coordinate cross?functional teams to ensure successful service rollouts
Market & Business Insights
Analyze market trends, customer needs, and competitive landscape
Translate insights into actionable marketing strategies
Align service offerings with market and business demand
Top 3 Must?Have Hard Skills
Marketing Exposure
– Hands?on experience supporting marketing initiatives, campaigns, and positioning
Launch Management Experience
– Direct involvement in product or service launch execution
Go?to?Market Strategy
– Experience developing and executing GTM strategies
Required Skills
Go?to?Market Strategy
Launch Management / Commercialization
Market Strategy
KPI Tracking & Performance Measurement
Strong Written & Verbal Communication
PowerPoint / Executive Storytelling
Marketing Specialist (Service or Product Marketing focus)
Additional Skills / Keywords
OEM
extended warranty / extended coverage
experience
Automotive
aftermarket or service marketing
background
Dealer or fleet?focused service offerings
Telematics, digital services, or subscription?based products
Education & Experience
Bachelor’s degree in Business, Marketing, or related field
3–5 years
of marketing experience (service or product marketing preferred)
#J-18808-Ljbffr
?
Location
Fort Mill, South Carolina
?
Industry
Automotive
??
Engagement Type
8?Month Contract with Possible Extension or Direct Hire (DH)
Job Summary
Epitec is seeking to
hire a Marketing Specialist responsible for developing and executing go?to?market strategies, product positioning, and commercialization plans for aftermarket service products. This is an
8?month contract opportunity with the potential for extension or conversion to direct hire , partnering closely with Product, Sales, and Marketing teams to drive adoption across dealer and fleet channels.
Key Responsibilities
Service Marketing & Go?to?Market Enablement
Define and execute go?to?market strategies for aftermarket services including extended coverage, digital services, telematics, and fleet solutions
Develop value propositions and product positioning for targeted customer segments
Lead product launches and commercialization initiatives
Create sales enablement tools, PowerPoint presentations, training materials, and dealer support assets
Drive marketing campaigns to increase product adoption and penetration
Coordinate cross?functional teams to ensure successful service rollouts
Market & Business Insights
Analyze market trends, customer needs, and competitive landscape
Translate insights into actionable marketing strategies
Align service offerings with market and business demand
Top 3 Must?Have Hard Skills
Marketing Exposure
– Hands?on experience supporting marketing initiatives, campaigns, and positioning
Launch Management Experience
– Direct involvement in product or service launch execution
Go?to?Market Strategy
– Experience developing and executing GTM strategies
Required Skills
Go?to?Market Strategy
Launch Management / Commercialization
Market Strategy
KPI Tracking & Performance Measurement
Strong Written & Verbal Communication
PowerPoint / Executive Storytelling
Marketing Specialist (Service or Product Marketing focus)
Additional Skills / Keywords
OEM
extended warranty / extended coverage
experience
Automotive
aftermarket or service marketing
background
Dealer or fleet?focused service offerings
Telematics, digital services, or subscription?based products
Education & Experience
Bachelor’s degree in Business, Marketing, or related field
3–5 years
of marketing experience (service or product marketing preferred)
#J-18808-Ljbffr