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Data Segmentation Analyst (Auto Lending)

Piper Companies, Mc Lean, VA, United States


Piper Companies is seeking a

Data Segmentation Analyst (Auto Lending)

to join a leading credit union based in McLean, VA. The Data Segmentation Analyst will support auto loan acquisition, refinancing strategies, and portfolio performance through data-driven insights, segmentation, and campaign analytics. This position will be onsite 4 days per week in McLean, VA.

Responsibilities

Develop and refine data-driven customer segmentation strategies focused on auto loan acquisition, refinancing, and cross-sell opportunities

Identify high-value member segments based on credit profile, loan behavior, vehicle lifecycle, and refinancing eligibility

Analyze auto loan portfolio performance including balances, prepayment trends, delinquency, and churn metrics

Create and maintain dashboards tracking auto lending KPIs such as origination volume, conversion rates, campaign performance, and loan profitability

Partner with marketing, product, and lending teams to design and optimize targeted auto loan campaigns

Evaluate campaign effectiveness and provide actionable insights to improve member acquisition and retention

Design and implement automated workflows for data collection, reporting, and segmentation using Python and Snowflake

Ensure compliance with financial regulations and data governance standards across all analytics and reporting processes

Qualifications

3+ years of experience in consumer lending analytics, with a focus on auto loans, refinancing, or loan acquisition strategies

Strong understanding of auto lending products, loan lifecycle, and borrower behavior

Experience in marketing analytics and segmentation within banking or financial services

Hands‑on experience with SQL, Tableau, Python, or R, and working with large datasets

Experience performing statistical analysis including A/B testing, trend analysis, and forecasting

Strong knowledge of data warehousing and business intelligence tools

Excellent communication skills with the ability to translate data into business insights

Compensation

Salary Range: $100,000 – $140,000 depending on seniority

Comprehensive Benefits: PTO, Paid Holidays, Medical, Dental, Vision, 401K, Sick Leave as required by law

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