
Art Director | Web Design
Deel, Italy, NY, United States
Art Director, Web Design
The Art Director, Web Design will guide the strategic direction, execution, and continuous evolution of our marketing website. You’ll be the glue between brand expression and performance—ensuring our web experiences are excellently crafted, technically sound, and optimized for business impact.
Summary
You will partner closely with teams looking after SEO, CRO, Marketing, Communications, Growth, Product Marketing, and Product Design to ensure our website not only looks amazing but drives engagement, acquisition, and conversion at scale.
Key Responsibilities
Own the website creative vision and partner to help define the roadmap in alignment with web strategy, growth goals, and technical capabilities.
Work daily with a web team of designers, developers, CRO/SEO specialists and external partners—fostering excellence in execution and craft.
Collaborate cross‑functionally with stakeholders across SEO, CRO, Marketing, Communications, Growth, Product Marketing, and Product Design.
Develop engaging experiences that drive results as measured by shared success metrics.
Continuously improve UX and UI through testing, iteration, and advocating for best practices.
Ensure web projects are delivered on time, within scope, and aligned with both brand and business performance goals.
Manage and continuously develop the Website Design System together with developers, based on business needs.
Collaborate with others on the Brand & creative team to maintain consistency across all visual touchpoints.
Establish systems and processes to streamline web operations to increase project velocity, and enable self‑serve at scale.
Translate performance insights and business needs into clear briefs and initiatives.
Qualifications
9+ years of experience in web design, UX/UI, or digital marketing.
Deep understanding of web design principles, performance marketing, SEO, CRO, and responsive development.
AI: Curiosity about AI and emerging technologies; experience designing AI‑assisted or AI‑powered product experiences or using AI tools as part of your design workflow. A portfolio that includes examples of work related to AI‑powered features, AI‑assisted workflows, or experiments with AI tools.
A portfolio showcasing both strategic thinking and high‑quality execution across web and digital campaigns.
Proven success managing web initiatives in a high‑growth SaaS or tech environment.
Exceptional communicator who can manage input and expectations across multiple stakeholders.
Strong understanding of Figma, HTML/CSS, CMS systems, and analytics platforms.
Adept at balancing brand integrity with data‑driven decision‑making.
Experience working in agile environments and/or with developers and marketing operations teams.
Benefits
Our workforce enjoys fair and competitive pay that meets them where they are. We offer scalable benefits, rewards, and perks, reflecting our commitment to inclusivity and access for all.
Stock grant opportunities dependent on your role, employment status, and location.
Additional perks and benefits based on your employment status and country.
The flexibility of remote work, including optional WeWork access.
Equal Opportunity & Accommodations
At Deel, we’re an equal‑opportunity employer that values diversity and positively encourages applications from suitably qualified and eligible candidates regardless of race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, pregnancy or maternity, or other applicable legally protected characteristics. We will provide accommodations on request throughout the recruitment, selection, and assessment process for applicants with disabilities. If you require accommodations, please inform our Talent Acquisition Team.
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The Art Director, Web Design will guide the strategic direction, execution, and continuous evolution of our marketing website. You’ll be the glue between brand expression and performance—ensuring our web experiences are excellently crafted, technically sound, and optimized for business impact.
Summary
You will partner closely with teams looking after SEO, CRO, Marketing, Communications, Growth, Product Marketing, and Product Design to ensure our website not only looks amazing but drives engagement, acquisition, and conversion at scale.
Key Responsibilities
Own the website creative vision and partner to help define the roadmap in alignment with web strategy, growth goals, and technical capabilities.
Work daily with a web team of designers, developers, CRO/SEO specialists and external partners—fostering excellence in execution and craft.
Collaborate cross‑functionally with stakeholders across SEO, CRO, Marketing, Communications, Growth, Product Marketing, and Product Design.
Develop engaging experiences that drive results as measured by shared success metrics.
Continuously improve UX and UI through testing, iteration, and advocating for best practices.
Ensure web projects are delivered on time, within scope, and aligned with both brand and business performance goals.
Manage and continuously develop the Website Design System together with developers, based on business needs.
Collaborate with others on the Brand & creative team to maintain consistency across all visual touchpoints.
Establish systems and processes to streamline web operations to increase project velocity, and enable self‑serve at scale.
Translate performance insights and business needs into clear briefs and initiatives.
Qualifications
9+ years of experience in web design, UX/UI, or digital marketing.
Deep understanding of web design principles, performance marketing, SEO, CRO, and responsive development.
AI: Curiosity about AI and emerging technologies; experience designing AI‑assisted or AI‑powered product experiences or using AI tools as part of your design workflow. A portfolio that includes examples of work related to AI‑powered features, AI‑assisted workflows, or experiments with AI tools.
A portfolio showcasing both strategic thinking and high‑quality execution across web and digital campaigns.
Proven success managing web initiatives in a high‑growth SaaS or tech environment.
Exceptional communicator who can manage input and expectations across multiple stakeholders.
Strong understanding of Figma, HTML/CSS, CMS systems, and analytics platforms.
Adept at balancing brand integrity with data‑driven decision‑making.
Experience working in agile environments and/or with developers and marketing operations teams.
Benefits
Our workforce enjoys fair and competitive pay that meets them where they are. We offer scalable benefits, rewards, and perks, reflecting our commitment to inclusivity and access for all.
Stock grant opportunities dependent on your role, employment status, and location.
Additional perks and benefits based on your employment status and country.
The flexibility of remote work, including optional WeWork access.
Equal Opportunity & Accommodations
At Deel, we’re an equal‑opportunity employer that values diversity and positively encourages applications from suitably qualified and eligible candidates regardless of race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, pregnancy or maternity, or other applicable legally protected characteristics. We will provide accommodations on request throughout the recruitment, selection, and assessment process for applicants with disabilities. If you require accommodations, please inform our Talent Acquisition Team.
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