Marketing Specialist
YMCA of Greater Charlotte, Charlotte, NC, United States
The Marketing Specialist supports the execution of marketing efforts that connect individuals and families to the YMCA’s full spectrum of offerings—spanning whole-person well-being, mission, and youth & family programs. This role plays a critical part in bringing the YMCA’s mission to life by driving awareness, engagement, and participation across fitness, wellness, youth development, childcare, camps, and community impact initiatives, supporting the Marketing Directors of Whole Person Well-being and Mission and Program Impact.
Blending campaign execution, content development, and performance tracking, this role ensures marketing efforts are cohesive, audience-informed, and reflective of the YMCA as more than a place—it's where Greater Happens for individuals, families, and communities.
Preferred Qualifications
Experience supporting integrated marketing campaigns in a nonprofit, community-based, health, wellness, or mission-driven organization
Familiarity with marketing automation, email platforms, content management systems, or social media management tools
Experience collaborating with creative teams and external vendors to develop marketing assets
Demonstrated interest in community engagement, well-being, or social impact-focused marketing
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Blending campaign execution, content development, and performance tracking, this role ensures marketing efforts are cohesive, audience-informed, and reflective of the YMCA as more than a place—it's where Greater Happens for individuals, families, and communities.
Preferred Qualifications
Experience supporting integrated marketing campaigns in a nonprofit, community-based, health, wellness, or mission-driven organization
Familiarity with marketing automation, email platforms, content management systems, or social media management tools
Experience collaborating with creative teams and external vendors to develop marketing assets
Demonstrated interest in community engagement, well-being, or social impact-focused marketing
#J-18808-Ljbffr