PR Freelancer (8-10HRS P/M)
Gotyu Underwear, New Bremen, OH, United States
Overview
We’re looking for a senior-level freelance PR professional to support us on an ongoing, flexible basis with PR and editorial content focused on the DACH market. The role is results-driven: we’re specifically looking for someone with strong journalist connections in lifestyle, fashion, and women’s media across Germany, Austria, and Switzerland.
Your Focus Will Be
Developing compelling PR angles and pitches around: Sustainability in fashion; Founder story / taboo-breaking content; (Optional) Writing blog or editorial content for our website
Description
We’re looking for a senior-level freelance PR professional to support us on an ongoing, flexible basis with PR and editorial content focused on the DACH market. The role is results-driven: we’re specifically looking for someone with strong journalist connections in lifestyle, fashion, and women’s media across Germany, Austria, and Switzerland.
Responsibilities
Securing unpaid media coverage (print, digital, TV, radio) via your personal network
Developing compelling PR angles and pitches around:
Period underwear innovation
Female entrepreneurship
Sustainability in fashion
Founder story / taboo-breaking content
(Optional) Writing blog or editorial content for our website
Requirements
5+ years of PR experience in the DACH market (fashion/lifestyle/beauty sector preferred)
Proven track record of Tier 1 media placements — please include a portfolio or examples
Fluent German speaker and writer (native or near-native level)
Confident with brand voice and reputation management
Basic copywriting skills for blog posts or founder content
Nice to Have
Experience with DTC or taboo-breaking brands (period care, femtech, wellness)
Background in low-budget, high-ROI PR strategies
Influencer/celebrity PR experience (optional)
Soft Skills
Proactive and self-sufficient
Strong journalist relationships
Clear and concise communicator
Culturally aware of when to push bold messaging versus subtle positioning
Compensation
Budget: Up to €1,000/month
Engagement: Hourly (€50–€60/hour) or monthly retainer (~8–10 hours/month)
Payment: Monthly invoice, flexible hours — focus is on results
#J-18808-Ljbffr
We’re looking for a senior-level freelance PR professional to support us on an ongoing, flexible basis with PR and editorial content focused on the DACH market. The role is results-driven: we’re specifically looking for someone with strong journalist connections in lifestyle, fashion, and women’s media across Germany, Austria, and Switzerland.
Your Focus Will Be
Developing compelling PR angles and pitches around: Sustainability in fashion; Founder story / taboo-breaking content; (Optional) Writing blog or editorial content for our website
Description
We’re looking for a senior-level freelance PR professional to support us on an ongoing, flexible basis with PR and editorial content focused on the DACH market. The role is results-driven: we’re specifically looking for someone with strong journalist connections in lifestyle, fashion, and women’s media across Germany, Austria, and Switzerland.
Responsibilities
Securing unpaid media coverage (print, digital, TV, radio) via your personal network
Developing compelling PR angles and pitches around:
Period underwear innovation
Female entrepreneurship
Sustainability in fashion
Founder story / taboo-breaking content
(Optional) Writing blog or editorial content for our website
Requirements
5+ years of PR experience in the DACH market (fashion/lifestyle/beauty sector preferred)
Proven track record of Tier 1 media placements — please include a portfolio or examples
Fluent German speaker and writer (native or near-native level)
Confident with brand voice and reputation management
Basic copywriting skills for blog posts or founder content
Nice to Have
Experience with DTC or taboo-breaking brands (period care, femtech, wellness)
Background in low-budget, high-ROI PR strategies
Influencer/celebrity PR experience (optional)
Soft Skills
Proactive and self-sufficient
Strong journalist relationships
Clear and concise communicator
Culturally aware of when to push bold messaging versus subtle positioning
Compensation
Budget: Up to €1,000/month
Engagement: Hourly (€50–€60/hour) or monthly retainer (~8–10 hours/month)
Payment: Monthly invoice, flexible hours — focus is on results
#J-18808-Ljbffr