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Marketing Specialist

LexisNexis, Dayton, OH, United States

Salary min: $53,900.00

Salary max: $89,800.00


This job is with LexisNexis Legal & Professional®, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.
About the Role

The Marketing Specialist, Field Marketing supports

regional revenue growth

by executing targeted marketing programs aligned directly to sales priorities. This role partners closely with regional sales teams to drive

leads, pipeline, and POS , turning field activity into measurable business impact.
This is not an events‑only role. Field Marketing is accountable for results.
What Youll Do

Execute

regional marketing plans

aligned to Small Law growth priorities

Partner with sales to support

lead generation, pipeline acceleration, and renewals

Coordinate and support

in‑person and virtual programs

(CLEs, lunches, demos, regional events) with clear follow‑up and measurement

Support

account‑based marketing (ABM)

initiatives for priority and at‑risk accounts

Develop and adapt

regionally relevant, sales‑ready materials

(talk tracks, one‑pagers, follow‑up assets)

Track and report on performance metrics including

leads, engagement, and POS

Manage regional budgets and ensure activities align to ROI expectations

Collaborate with demand gen, digital, and content teams to ensure consistency and impact

What Success Looks Like

Marketing programs are clearly tied to

sales outcomes

Sales teams actively use and request Field Marketing support

Regional activity converts into

qualified leads and pipeline

Programs are executed with discipline, follow‑up, and accountability

What You Bring

2-4 years of experience in

marketing, field marketing, or demand generation

Strong interest in

sales‑aligned marketing

and revenue accountability

Experience supporting events, campaigns, or ABM initiatives

Comfort working cross‑functionally with sales teams

Ability to manage multiple initiatives and priorities simultaneously

Strong communication, organization, and follow‑through

U.S. National Base Pay Range: $53,900 - $89,800. Geographic differentials may apply in some locations to better reflect local market rates.

We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits. Click

here

to access benefits specific to your location.
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