Public Relations Manager

Farrow & Ball – PR & Partnerships Manager, New York

We have an exciting opportunity for an experienced individual to join our PR & Partnerships team in New York. We are offering this position on a full time, permanent basis.

Farrow & Ball is a luxury British lifestyle brand that prides itself in creating richly pigmented paint and handcrafted wallpaper, using print methods dating back 300 years and the finest quality ingredients. The unique Farrow & Ball look transforms modern and traditional homes, large and small, inside and out. Established in Dorset in 1946, we have grown over the last 80 years and now proudly have 60 showrooms worldwide with a global network of stockists.

The key to our success is the people behind the paint: from the team handcrafting each tin to showroom staff to support functions, our shared passion ensures customers have a positive, engaging experience at every stage of their journey with us.

What we expect from you as PR & Partnerships Manager
Key Responsibilities:

Lead the development and delivery of the North America PR strategy in line with global brand and communications objectives

Manage and mentor the North America PR agency, setting clear priorities, KPIs, and ways of working

Ensure product launches, collections, and global campaigns are successfully landed in the North American earned media landscape

Review, challenge, and optimize agency output to ensure quality, relevance, and impact across design, lifestyle, and broader consumer media

Oversee press materials, messaging, reporting, and measurement, ensuring consistency with global brand tone of voice

Partnerships & Collaborations

Identify, develop, and lead strategic partnerships with brands, cultural institutions, designers, and creative talent that enhance Farrow & Ball’s brand positioning in North America

Build long‑term, mutually beneficial relationships with VIPs, tastemakers, and industry leaders

Develop partnership concepts that generate compelling storytelling opportunities across PR, influencer, and owned channels

Collaborate closely with internal teams (Marketing, Brand, Retail, Trade, and Digital) to ensure partnerships are integrated and commercially and creatively aligned

Own the North America influencer and tastemaker strategy, with a focus on quality, relevance, and authentic brand alignment

Identify priority creators and opinion leaders across interiors, architecture, lifestyle, and culture

Oversee influencer activations, seeding, campaigns, and content creation in partnership with agency and internal teams

Ensure all influencer activity reflects Farrow & Ball’s values, aesthetics, and positioning

Events & Brand Representation

Oversee PR‑ and partnership‑led events in market, including launches, press previews, tastemaker dinners, and experiential activations

Represent Farrow & Ball at key industry, cultural, and media moments

Host and manage VIPs, media, and partners at events, store openings, and brand experiences

Line manage and develop North America PR resource(s), providing clear direction, coaching, and support

Act as a key point of contact between North America and global communications teams, ensuring alignment and best practice sharing

Work cross‑functionally with global and regional stakeholders to deliver cohesive, impactful communication

Key Attributes
Skills, Knowledge & Experience

7+ years’ experience in PR, communications, partnerships, or brand marketing, preferably within interiors, luxury, design, fashion, or lifestyle

Proven experience managing PR agencies and external partners

Strong track record of developing and executing influencer and partnership strategies

Deep understanding of the North American media, influencer, and cultural landscape

Exceptional relationship‑building skills, with the confidence to engage senior stakeholders and high‑profile partners

Strategic thinker with strong commercial and brand acumen

Highly organised, proactive, and comfortable managing multiple workstreams simultaneously

Personal Attributes & Behaviours

Approachable, credible, and confident brand ambassador

Strategic, curious, and ideas‑led, with strong attention to detail

Proactive and results‑driven, with a bias for action

Collaborative and generous team player

Comfortable navigating ambiguity and working in a fast‑paced, evolving environment

Takes ownership and accountability for delivering excellence

What you can expect from us

A competitive base salary, reviewed annually based on individual performance

Eligible for a performance‑based bonus scheme

15 days PTO increasing with tenure, plus floating holidays

401K scheme matched by F&B

Generous staff discount on F&B products

Employee Assistance Program with 24/7 support

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