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Digital Marketing Strategist

CRG, Knoxville, TN, United States


A fast-growing innovation team within a large consumer organization is seeking a Digital Strategist to support the launch and growth of new venture concepts. This role operates in a fast-paced, test-and-learn environment, executing digital campaigns, supporting e-commerce initiatives, and helping teams rapidly experiment with new go-to-market ideas.

This is a hands-on role for someone who enjoys building, testing, and optimizing digital experiences in a startup-like environment.

Opportunity Type:

Contract to Permanent

Schedule : Monday-Friday 8am-5pm (HYBRID)

Compensation : $48.00-$54.00/hour while on contract

Location : Knoxville, TN

Key Responsibilities
Launch and manage paid social campaigns across platforms including Meta Platforms, TikTok, and Pinterest
Execute email marketing campaigns using Mailchimp
Build and connect digital workflows across marketing and e-commerce platforms
Support website updates, UX improvements, and digital optimization
Help run rapid digital experiments and campaign testing
Analyze campaign performance and optimize based on consumer data

Qualifications
Experience managing paid social campaigns
Hands‑on experience with Shopify and Mailchimp
Experience with digital experimentation, campaign analytics, and optimization
Ability to work in a fast-moving, entrepreneurial environment
Strong collaboration and problem-solving skills

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