Strategic Planning and Execution
- Develop and implement comprehensive digital marketing strategies aligned with OneMain’s business objectives.
- Identify and capitalize on growth opportunities within the digital channels to drive customer acquisition and revenue.
- Team Leadership and Development: Recruit, mentor, and develop a high-performing team of marketing and analytics associates.
- Foster a collaborative environment that encourages innovation and continuous improvement.
Stakeholder Collaboration
- Work closely with internal stakeholders, including sales, product development, and customer service teams, to align marketing strategies with overall business goals.
- Build and maintain strong relationships with digital partners to foster collaboration and drive mutual success.
Qualifications
- Bachelor’s degree in Marketing, Business Administration, or a quantitative field.
- 10-12 years of experience in analytics or marketing management.
- Proven experience in leading and developing cross‑functional teams.
- Strong analytical skills with the ability to interpret complex data and make data‑driven decisions.
- Deep understanding of marketing technologies and platforms, including digital marketing.
- Exceptional communication and interpersonal skills, with the ability to influence and collaborate effectively at all levels.
- Demonstrated ability to manage budgets and optimize marketing spend for maximum impact.
- Customer‑focused mindset with a passion for delivering innovative marketing solutions.
Location : (hybrid) Wilmington, DE | Charlotte, NC | Baltimore, MD | New York, NY
Benefits
- Health and wellbeing options including medical, prescription, dental, vision, hearing, accident, hospital indemnity, and life insurances
- Up to 4% matching 401(k)
- Employee Stock Purchase Plan (10% share discount)
- Tuition reimbursement
- Paid time off (15 days’ vacation per year, plus 2 personal days, prorated based on start date)
- Paid sick leave as determined by state or local ordinance, prorated based on start date
- Paid holidays (7 days per year, based on start date)
- Paid volunteer time (3 days per year, prorated based on start date)