Retail Media Sales Strategist

Retail Media Sales Strategist
Location:

5000 Kansas Avenue Kansas City, KS 66106

Work Model:

Hybrid

Department:

Advertising & Marketing

This position is responsible for driving revenue growth within AWG’s Retail Marketing Network (RMN) by educating and negotiating advertising and promotional strategies across digital platforms. It builds strong vendor partnerships and helps retailers unlock the potential of their digital presence, leveraging customer data and offering innovative advertising solutions to maximize product visibility, sales, and revenue.

Responsibilities

Act as the primary point of contact for vendor partners, building and nurturing relationships to foster trust and collaboration.

Partner with vendors to develop tailored RMN proposals based on business goals, advertising needs, and budgets.

Identify and capitalize on new revenue opportunities by offering consultative advertising solutions to brands and partners.

Review customer and campaign data to identify opportunities, optimize performance, and provide actionable recommendations to partners.

Use performance metrics such as ROI, click-through rates, and conversion rates to drive continuous improvement.

Manage advertising inventory to maximize fill rates and revenue while maintaining a premium user experience.

Conduct A/B testing and implement data‑backed strategies to improve ad formats, placements, and overall campaign effectiveness.

Partner with internal teams, including marketing, e-commerce, and merchandising, to align sales strategies with broader business objectives.

Stay informed about industry trends, competitor strategies, and emerging advertising technologies to position RMN at the forefront of innovation.

Ensure all advertising content complies with industry regulations and aligns with company values.

Benefits

Medical, Dental, & Vision Insurance

Health Savings Account

Dependent Care Flexible Spending Account

Paid Vacation, Holiday, and Sick Time

401(k) with 4% match along with 3 other contributions

Tuition Reimbursement

Basic & Supplemental Life and AD&D

Employee Assistance Program

Short‑Term and Long‑Term Disability

Wellness Program

Yearly Holiday Bonus

#J-18808-Ljbffr