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Marketing Coordinator

Tacos La Villa, Bakersfield, CA, United States

Salary: $18–$22/hour


Tacos La Villa Mexican Grill, Inc. is a Mexican-inspired restaurant brand with over 10 locations throughout Kern County, California. Based in Bakersfield, we are known for delivering authentic, flavorful Mexican cuisine in a warm and welcoming environment.

As a growing company, we are passionate about providing excellent food and service to our community. Our team is driven by a commitment to quality, customer satisfaction, and creating memorable dining experiences across every location.

Role Overview
We are seeking a Marketing Coordinator to support and execute marketing initiatives across multiple restaurant locations. This role will work directly under the Marketing Director and is primarily focused on marketing coordination, campaign support, reporting, and analytics.

This is a great opportunity for someone looking to gain hands‑on experience in digital marketing and grow within a fast‑scaling organization.

Key Responsibilities

Track monthly marketing spend across platforms

Compile and analyze key performance metrics

Assist in estimating ROI and campaign performance

Prepare clear, organized monthly reports for each store location

Assist in setting up and monitoring ad campaigns

Track performance and flag underperforming campaigns

Support execution of promotions and marketing initiatives

Maintain campaign trackers, budget sheets, and dashboards

Ensure accurate and consistent data entry across all locations

Help keep marketing operations organized and scalable

Organize and track performance data by store

Ensure consistency in reporting across all partners

Assist with marketing content creation and editing

If you have graphic design experience, you may support the team with designing marketing materials (social media, flyers, promotional assets)

This role offers strong potential for growth as we continue expanding across multiple locations. High‑performing candidates may take on increased responsibility in campaign management and marketing strategy over time.

Qualifications

Strong communication and writing skills

Basic understanding of digital marketing (Meta Ads, Google Ads is a plus)

Strong Excel / Google Sheets skills

Detail‑oriented and highly organized

Comfortable working with data and performance metrics

Strong time management and ability to meet deadlines

Ability to collaborate in a fast‑paced, on‑site environment

Preferred

Bachelor’s degree in Marketing, Communications, Business, or related field

Experience in sales, event planning, or promotions

Familiarity with Canva or other design tools

Experience in restaurant or multi‑location marketing

Nice to Have

Experience running ad campaigns (even at a basic level)

Experience supporting local or multi‑unit businesses

Compensation

$18–$22/hour (based on experience)

Performance‑based increases over time

Why Join Us

Opportunity to grow within a fast‑expanding brand

Exposure to multi‑location marketing strategy

Collaborative and supportive team environment

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