Digital Marketing Executive

Digital Marketing Executive

We are a 25+ year young, innovation-led IT & Digital Marketing agency serving primarily US-based clients. We are looking for a performance-driven Digital Marketing Executive who can independently drive marketing outcomes across channels and own complete client success.
Role Overview

This is an independent contributor role requiring complete account ownership — including strategy, execution, reporting, client communication, and performance optimization.
You will work directly with US/international clients, managing campaigns end-to-end with a strong focus on lead generation, conversion, and ROI.
Ideal Candidate

You are a results-oriented marketer who understands business impact — not just traffic.
Experienced in agency environments managing multiple accounts independently
Comfortable working directly with US/international clients
Strong in SEO + at least one paid channel (Google Ads / Meta Ads preferred)
Confident discussing strategy, budgets, CPL, ROAS, CAC, and attribution
AI-aware and able to use AI tools effectively for execution and content
Skilled in reporting, dashboards, Excel, and performance documentation
You don't just execute — you own outcomes
Must-Have Requirements

Minimum 3+ years of 360° digital marketing experience
Hands-on expertise in SEO + at least one paid channel
Mandatory: Experience working with US or international clients
Minimum 3+ years in agencies or companies serving international clients in a hands-on execution role
Proven independent account management experience (end-to-end ownership)
Strong written and verbal communication skills
International Client & Agency Experience (Mandatory)

Hands-on experience managing live campaigns for US/international clients
Experience must be in execution and performance marketing roles (not coordination/support roles)
Demonstrated ownership of campaigns with measurable outcomes
Ability to clearly articulate:

Clients handled (geography & industry)
Channels managed
Budgets handled
Results delivered (CPL, ROAS, conversions)

Technical & Functional Skills

SEO (technical, on-page, off-page)
Paid Ads (Google Ads / Meta Ads preferred)
MS Excel (pivot tables, reporting)
GA4 & basic analytics
Performance reporting & documentation
Preferred Skills

Hands-on experience with Google Ads and/or Meta Ads
Strong understanding of:

Lead generation funnels
ROI & performance metrics (CPL, ROAS, CAC)

Experience with:

Conversion tracking & Google Tag Manager
Multi-channel attribution
Looker Studio dashboards

Ability to align organic + paid strategies for full-funnel growth
Experience working in structured agency environments with defined KPIs
Key Responsibilities

Execute SEO strategies (technical, on-page, off-page)
Plan, manage, and optimize paid campaigns for lead generation
Improve conversion rates and overall campaign ROI
Set up tracking systems, dashboards, and monthly performance reports
Independently manage US/international clients and present insights
Take full ownership of campaign performance and growth outcomes
Qualifications

Graduate / Postgraduate degree
Certifications in Google Ads, GA4, or Meta Ads (preferred)
Experience Range

3–7 years in agency-based performance marketing with international client exposure
ISHIR is a digital innovation and enterprise AI services provider. We work with startups and enterprises to shape the future through accelerated innovation, deep technical expertise, access to global digital talent and a passion for complex problem-solving. With our help, our clients overcome their most difficult digital challenges leveraging AI.
We are not just consultants, we are partners in our clients' success, assisting them with re(gaining) competitive edge by identifying opportunities for differentiation, industry disruption, scalable innovation, and go-to-market strategies that deliver successful outcomes. At ISHIR, we help bold businesses accelerate innovation through Talent, Speed-to-Market, and AI. We help make an impact by solving real problems using innovation, improved customer experiences and the right technologies.
As an ISHIR employee, you will get the advanced training you need to be successful, and the opportunity to apply it. You must be passionate about technology, crave responsibility, and be eager to apply your knowledge to real business solutions for our startup and enterprise customers. These are the qualities of a person destined for success at ISHIR.
ISHIR attracts a special type of individual—someone who is proactive, thrives on challenges, feeds off success, and looks at moving targets not as obstacles but as opportunities. ISHIR is an exciting place to work. It is imbued with an entrepreneurial spirit and promotes self-reliance, open communication, and collaboration.