Analyst B2B Growth Marketing USHC

Job Summary

Supports Business to Business B2B Marketing activities that implement specific marketing automation, design, and digital marketing to enable the Walgreens Growth team. Work is received in short‑term assignments that require independent judgment and operates within well‑defined procedures.
Job Responsibilities

Support B2B marketing automation program for the enterprise to drive success in marketing goals for lead generation and client engagement
Support business unit users of Pardot, including building programs, developing lead scoring routing, evaluating data flows and creating templates used across the organization
Complete Pardot requests in collaboration with the B2B marketing team and external agencies
Support complex QA requests for all business unit and corporate marketing users to ensure compliance with brand standards, best practices and error‑free communications
Support HTML build on landing pages, templates and emails
Develop and maintain training and support documentation
Apply a collaborative approach in executing solutions for business use cases and requirements
Troubleshoot technical issues and escalate appropriately
Support B2B web and social content calendars, including submitting tickets for workflow changes
Support integration with Salesforce, including marketing influence reporting and dashboard building; ability to perform small design tasks (create email banners, LinkedIn images)
Collaborate cross‑functionally to accomplish activities, interacting with internal and external peers and managers to exchange semi‑complex information related to assigned activities
Gather and update necessary information and communicate it to appropriate parties
Basic Qualifications

Bachelor’s degree OR high school/GED and at least 3 years of experience in Merchandising, Marketing, eCommerce, Strategy, Healthcare, Analytics, Finance, and/or Operations.
Experience using time‑management skills such as prioritizing, organizing, and tracking details to meet deadlines on multiple projects with varying completion dates.
Willing to travel up to 10 percent of the time for business purposes (within and out of state).
Preferred Qualifications

Experience establishing and maintaining relationships with individuals at all levels of the organization, in the business community, and with vendors.
Experience with project management (planning, organizing, and managing resources to achieve specific project goals).
Experience with Pardot (or similar marketing automation software) and Salesforce (or similar CRM).
Experience with design tools (Photoshop and/or Adobe InDesign) and basic HTML.
Knowledge of B2B Marketing.
We will consider employment of qualified applicants with arrest and conviction records.
Salary Range:

$63,100 - $101,200 / Salaried

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