Mediabistro logo
job logo

Broadcast and Emerging Media Specialist - Journey

ECU Health Medical Center, Greenville, NC, United States


Broadcast and Emerging Media Specialist - Journey

This position is part of a five-person video production team and will report directly to the University Communications Video Manager.
Video Production & Storytelling
Produce high-quality video content across a variety of formats and styles, including:
Marketing and brand storytelling
Interviews and documentary-style features
Campus life and experiential content
Short-form and vertical video for social and digital platforms
Lead or support productions ranging from solo shoots to multi-crew projects, depending on scope and complexity.
Capture compelling B-roll, interviews and live footage in studio and on location across campus and in the community.
Translate strategic communication goals into engaging visual narratives tailored to defined audiences and platforms.
Planning & Client Collaboration
Work directly with university communication colleagues and other internal stakeholders to define project goals, audiences, messaging and creative direction.
Provide guidance on video approach, scope, timelines and production methodology based on project needs and resources.
Plan shoots independently or collaboratively, including location scouting, scheduling, equipment selection, and basic production design.
Technical Execution
Operate a variety of professional camera systems, including mirrorless, cinema, and broadcast-style platforms (e.g., Canon C-series, Sony a7S-series or similar).
Demonstrate proficiency in:
4K and higher-resolution acquisition and post-production workflows
Professional audio capture using lavalier, boom, and on-camera microphones, and field recorders
Basic lighting design for interviews, small sets, on-location shoots, and exterior shoots.
Camera stabilization systems (tripods, monopods, gimbals)
Apply strong technical judgment to achieve consistent results under varied and sometimes challenging production conditions.
Post-Production and Delivery
Edit video projects using Adobe CC Suite
Create and integrate motion graphics, titles, and lower-thirds using established templates and original designs while adhering to brand standards.
Perform color correction and basic color grading to maintain visual consistency and brand quality.
Perform sound mixing and sound design for story enhancement
Prepare optimized deliverables for multiple platforms, including web, social media, presentations, and broadcast.
Ensure projects meet accessibility standards, including captioning and best practices for inclusive media.
Innovation, Trends and Support
Stay current with emerging video trends, storytelling styles, equipment, software, and best practices—particularly within higher education and digital marketing environments.
Incorporate data-informed thinking, including platform performance considerations, into creative decisions when appropriate.
Support media archiving, asset management, and storage best practices.
Assist with equipment inventory, needs assessment, and recommendations aligned with evolving production standards and budgets.
Provide field-production, post-production or technical support to other videographers and creative team members as needed.
Some night and weekend work is required.
Minimum Education/Experience - High school diploma or equivalency and one year of experience related to the area of assignment in a broadcast television, radio and emerging media environment; or equivalent combination of training and experience.
Preferred Experience, Skills, Training/Education - Advanced video production experience or a combination of training and experience is preferred. Experience with video storytelling; familiarity with short-form and vertical video best practices for social platforms; experience working within brand guidelines and strategic communications frameworks is preferred. Experience with 4K video, mirrorless camera systems, and audio and lighting equipment; Adobe CC Suite and related graphics applications. Excellent oral, written, and interpersonal skills.