To implement and track Trade Marketing programmes for retailers with commercial and marketing teams designed to increase sales and brand/category presence.
Responsibilities
Carry out specific Trade Marketing programmes, respecting company commercial policies, company strategy with the retailers and brand equity
Report sales needs and field intelligence to Trade Marketing Manager and commercial / marketing teams
Monitor and improve processes to better link marketing and commercial activities
Manage budget and ROI for his/her specific Trade Marketing activities
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Trade Marketing Supervisor, Lancome
L'oreal Usa, Mainland, PA, United States