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Director, Marketing (Growth-Focused/Emerging Leader)

Anchor Utility / Multifamily Utility Company, LLC, San Diego, CA, United States

Salary: 80.000 - 100.000


Director of Marketing (Growth-Focused / Emerging Leader)
Location:

Remote

Reports To:

VP Sales

Level:

First-time or early-stage Director

Position Overview
We’re looking for a high-potential marketing leader ready to step into a Director-level role. We’re hiring a hands‑on marketing leader to build and scale a demand engine that directly drives pipeline and revenue. This role will focus on building structure, improving execution, and driving measurable pipeline growth, while continuing to develop strategic leadership skills with support from executive leadership.

What This Role Is (and Is Not)
This role IS:

A builder role with clear ownership and accountability

Hands‑on with campaigns, tools, and reporting

A growth opportunity into full marketing leadership

This role IS NOT:

A fully built‑out strategic CMO position

A large team leadership role (initially lean team/vendor model)

Purely high-level strategy without execution

Key Responsibilities
Growth Marketing (Primary Focus)

Clarify and activate value positioning to drive demand and improve conversion

Own go‑to‑market execution aligned to revenue priorities and pipeline growth

Support sales and partnerships with campaigns, content, and tools that increase velocity

Build a repeatable growth engine through data, testing, and continuous optimization

Marketing Operations & Reporting

Manage core marketing platforms such as HubSpot or Salesforce

Maintain campaign tracking, reporting dashboards, and lead flow processes

Provide consistent reporting on marketing performance and pipeline contribution

Improve data visibility and attribution over time

Content & Brand Execution

Coordinate development of marketing content, collateral, and messaging

Ensure consistency across campaigns, website, and sales materials

Track and manage all in-flight content and assets

Ensure deliverables are on time, on budget, and aligned to goals

Maintain documentation of vendor relationships, scope, and performance

Cross-Functional Alignment

Partner closely with Sales to ensure strong communication and feedback loops

Support leadership with insights on what’s working and where to improve

Participate in planning discussions and begin contributing to broader strategy

Qualifications

5–8 years of marketing experience (real estate, utility, and/or B2B preferred)

Strong background in demand generation, digital marketing, or campaign execution

Experience working in platforms like Insightly or HubSpot

Comfortable owning both strategy (at a developing level) and execution (at a strong level)

Experience managing vendors or small project teams

Highly organized with strong follow-through and accountability

Eagerness to grow into a senior marketing leadership role

Key Success Metrics

Marketing-sourced and influenced pipeline

Measurable impact tied to revenue

On-time execution of campaigns and deliverables

Lead quality and Sales feedback

Improved reporting visibility and consistency

Why This Role is a Strong Growth Opportunity

Direct exposure to executive leadership and company strategy

Opportunity to build and shape the marketing function

Clear path to a more senior leadership role as the company grows

Ability to make a measurable impact on revenue

If you’re a hands‑on marketer ready to step into a bigger leadership opportunity and help build something meaningful, we’d love to hear from you. Apply today and tell us why this role feels like the right next step in your career.

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