Direct Response Copywriter

A company is looking for a Direct Response Copywriter.
Key Responsibilities

Write and optimize conversion-driven copy for various channels including paid media, email/SMS, and landing pages
Develop high-performing hooks and messaging frameworks while collaborating with creative and media teams
Conduct copy testing and optimization to improve performance metrics based on data analysis

Required Qualifications

3+ years of direct response copywriting experience, preferably in DTC or performance marketing
Proven track record of writing copy that drives measurable results
Deep understanding of customer psychology, offers, and urgency
Experience working with paid media and creative teams
Comfort using performance data to inform copy decisions