Marketing Manager- B2G Progress Federal Solutions

In this role, you will:

Devise integrated marketing plans targeting federal agencies, factoring in customer pain points, procurement cycles, compliance needs, legislative trends, and capture strategy.

Collaborate with Product Marketing and Corporate Communications for branding, awareness, and thought‑leadership campaigns by crafting narratives and campaign themes that align with federal priorities

Manage and execute multi‑channel field and digital campaigns, including live events, executive briefings, trade shows, webinars, email, paid media, and sponsorships to generate demand

Collaborate with cross‑functional teams—sales, product, government affairs, campaign operations, and external agencies or partners—to build integrated campaign plans, unify messaging, and maximize reuse of assets across programs.

Analyze market and competitive data, monitor campaign performance, and continuously optimize tactics while reporting pipeline contribution, conversion, and ROI to leadership.

Influence and educate internal stakeholders on federal market conditions, campaign insights, and opportunity health, adapting strategies as regulations, priorities, or agency needs evolve.

Work with product marketing and select third parties to create, localize, and publish content for federal‑focused campaigns across digital channels, print, and public relations, supporting launches and solution messaging that resonate with government buyers.

Meet pipeline and acquisition targets by leveraging account‑based marketing, aligned capture/campaign plays, field events, and other demand‑generation tactics specifically tailored for federal audiences.

Your background:

5+ years proven experience in federal marketing, public sector campaigns, or business‑to‑government (B2G) marketing, including ownership of campaign performance metrics.

Strong understanding of federal procurement, compliance regulations, agency missions, and how to translate them into compliant, effective campaign and field strategies.

Excellent communication, project management, and data analysis skills, with the ability to manage simultaneous campaigns and field programs end‑to‑end.

Ability to develop creative, differentiated campaign concepts, influence cross‑functional teams, and thrive in a fast‑paced, highly matrixed environment.

US Citizenship required due to federal group and system access areas.

Compensation
Base Salary Range: $118,150 - $140,000

This position is also eligible to participate in our commission plan. Final base compensation is determined by a number of factors, including but not limited to job‑related skills, education, demonstrable experience, and allowance for future and continued salary growth. We also offer a robust benefits package, with details below.

Benefits

Medical, dental, vision, life & disability, and financial benefits (including 401(k) retirement savings plan. Tuition Reimbursement program. Additional voluntary benefits including crucial illness/hospital indemnity, identity theft protection, auto & home insurance, legal, and pet insurance.

Competitive salary, uncapped commission, and best‑in‑class Employee Stock Purchase Program (ESPP) with a 27‑month lookback

Flexible paid vacation time, paid day off for your birthday, and company holidays. A variety of leave plans, including Parental Leave.

Employee Assistance Program (EAP) and an employee well‑being program focusing on physical, mental, and financial health.

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