lternance - chargé de communication digital & marketing e-commerce (H/F)

Communication and PR Assistant

Under the supervision of the Communication and PR Manager/Coordinator/Specialist, the Communication and PR Assistant supports and works on communications, PR, manages events, media, and materials to effectively represent the company's products and services to customers and prospects. Support all the marketing and communication activities according to the agreed strategy. The role consists of supporting communications, PR, Media Relations, and managing Events with clear objectives in terms of quality, visibility, social presence, brand image alignment, branding at a worldwide level.
Key Purpose of the Role

Collect and develop contents for the different communication channels (web, newsletter, press packages, enrollment). Coordinate the activities of outsourced resources. Assure the proper communication on media regarding Institutional Projects, Industry Relations, academic activities, and products in order to enhance the brand awareness on national and international levels.

Support marketing-oriented activities in order to support the Enrollment activities.

Support the PR & Media relations activities at corporate level, developing direct relationships with national, regional, and international press contacts to ensure the school reputation.

Support the PR and media relation activities ensuring the company protects are deployed and promoted in a proper, coordinated, and consistent manner.

Support and oversee press events also at local level.

Contribute to manage the flow of information about the organization to the media.

Gather and disseminate timely information to the staff through new innovative and effective internal communication tools.

Help the Chief Alumni, Industry Liaison, and Career Advice unit and the Business Development team at local level, to build a "portfolio" of prestigious contacts and celebrities, either with press and luxury brands, to allow the company to reinforce its link with the industry arena.

Support the composition and editing of corporate press releases, company literature, articles for internal and external use, and Q&A and press kits.

Support the organization, plan, and be responsible for the success of the fashion shows, degree shows, talent shows in all the schools around the world.

Support the local schools with materials, information, and media relations for all year-end events, but the fashion shows (and including the degree show, talent shows, business conferences, parties, graduation ceremony, and academic year opening).

Minimum Requirements

Education
Degree in Communication or Communication Design, Marketing, Advertising.
Work experience
Minimum of 4/5 years in a Communication or Event organization role; experience in an international and multi-cultural environment.
Soft skills
Ability to multitask, highly motivated and positive attitude. Able to work under deadline pressure. Proactivity and flexibility.
IT skills
Solid knowledge of the Microsoft Office. Knowledge of Adobe Suite.
Languages (incl. Level required)
Fluent English.
Other relevant information
Confidentiality.