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Thumbnail Designer (Freelance, Part-Time)

NeoWork, New York, NY, United States


Thumbnail Designer

NeoWork is seeking a Thumbnail Designer to create high-performing thumbnails for podcasts and short-form content. Thumbnails are one of the most critical growth drivers, helping content stand out and drive engagement across platforms.
This is a freelance, part-time remote role with consistent weekly volume and long-term opportunity.
Responsibilities

YouTube Episode Thumbnails

Design 15–20 thumbnails per week for long-form podcast episodes
Create attention-grabbing visuals optimized for YouTube
Match brand identity across multiple shows
Short-Form Thumbnails

Design 30–50+ thumbnails per week for:
Instagram Reels
TikTok
YouTube Shorts
Create scroll-stopping cover images
Design Systems & Branding

Build and maintain show-specific thumbnail templates
Ensure consistent branding across episodes
Develop scalable design systems
A/B Testing & Optimization

Test different thumbnail concepts and styles
Iterate based on performance data
Collaborate with producers and content teams
Fast Turnaround & Communication

Provide same-day revisions when needed
Work asynchronously with global teams
Maintain strong responsiveness
Key Performance Indicators

Click-through rate (CTR)
On-time delivery
Visual consistency
Speed of revisions
Engagement performance