Director, Integrated Marketing

Director, Integrated Marketing

Location:

Culver City, CA (Hybrid)

Engagement Type : Fulltime, Perm

Reports To : Managing Director

UNFOLD (unfoldagency.com) is an award-winning digital creative agency based in Los Angeles, partnering with leading entertainment studios, gaming companies, and global brands to create culture-driving work across digital, social, and emerging platforms.

UNFOLD is seeking a Director, Integrated Marketing to help lead how campaigns are built, connected, and executed across channels. This role focuses on translating ideas into cohesive, cross-platform marketing programs-ensuring alignment across strategy, creative, media, and production.
Role Overview

The Director, Integrated Marketing plays a key role in connecting work across disciplines and ensuring campaigns come together effectively across touchpoints. This person partners closely with cross-functional teams to bring structure, clarity, and cohesion to campaign development and execution.

This role is focused on integration and execution-helping teams align, solving for complexity, and ensuring campaigns are delivered at a high standard across channels.
Key Responsibilities

Campaign Integration & Execution
Support the development of integrated campaign frameworks across channels and platforms
Ensure ideas translate into cohesive, multi-platform executions
Help maintain consistency in messaging and storytelling across touchpoints
Cross-Discipline Collaboration

Partner with Strategy, Creative, Media, Production, and Analytics to align on execution
Help connect outputs across teams into cohesive campaign deliverables
Identify gaps or misalignments and proactively help resolve them
Campaign Delivery

Manage the rollout of multi-channel campaigns across timelines and formats
Ensure clarity in workflows, approvals, and deliverables across teams
Maintain a strong attention to detail and executional quality
Channel & Platform Application

Guide how campaign ideas are adapted across digital, social, and content ecosystems
Ensure executions are tailored to platform-specific behaviors while staying on brief
Bring a strong understanding of how brands and entertainment show up across platforms
Operational Support

Help drive organization and structure across campaign workstreams
Support development of processes that improve efficiency and team collaboration
Assist in managing timelines, resourcing, and day-to-day execution challenges
Performance Alignment

Partner with Analytics to ensure campaigns are set up for measurement
Apply performance insights to optimize and refine executions
Support alignment between creative intent and measurable outcomes
Agency Contribution

Contribute to strengthening Unfold's integrated marketing approach and best practices
Support new business efforts as needed by helping articulate campaign execution
Help elevate the quality and cohesion of work across projects
Qualifications
6-10+ years of experience in integrated marketing, campaign development, or cross-channel execution within an agency or entertainment/brand environment
Experience supporting complex, multi-channel campaigns with multiple stakeholders
Strong understanding of how strategy, creative, media, and production intersect
Familiarity with digital, social, and content ecosystems
Experience in entertainment, gaming, and/or brand marketing preferred
Strong organizational and project management skills
Clear communicator with the ability to work across teams
Detail-oriented with a focus on executional excellence
Comfortable in fast-paced, evolving environments
What We Offer

Competitive Medical (subsidized), Dental, and Vision insurance Plan Offerings
401K
Flexible Time-Off (FTO) Policy
Holiday Flex Time
Comprehensive List of Company Observed Paid Holidays
Monthly Mobile Phone stipend
Annual Professional Education stipend (optional)
Annual Fitness stipend (e.g. gym membership) (optional)
Employee Referral Program
Fully Stocked Kitchen
Pet-Friendly Office
Numerous Company-Sponsored Events and Activities throughout the year

About Our Culture

UNFOLD is a minority-owned business led by two diverse founders who embrace diversity across all areas of the company. We are committed to building teams that reflect a wide range of backgrounds, perspectives, and skills. Employment decisions are based on business needs, job requirements, qualifications, and performance. We strive to maintain a positive, safe, and respectful workplace and have a zero-tolerance policy for discrimination or harassment of any kind.