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Events and Content Producer

The Vomela Companies, Saint Paul, MN, United States


Job Summary
The Vomela Companies is seeking an Events + Content Producer to own our event program and turn those experiences and the content they generate into assets that drive pipeline, build brand, and enable our sales team. This role sits at the intersection of event marketing and content production. You'll plan and execute webinars and in‑person experiences from end to end, then work hands‑on to repurpose what comes out of them into video clips, social content, email assets, and sales materials. The right person walks out of a webinar already thinking about the clip. They hear a customer story and see future pieces of content in it. They're an organized, audience‑first marketer who can both produce compelling content and bring ideas to life visually — without always needing outside support. This is not a production role with some marketing attached. We're looking for a marketer first — someone who understands buyers, campaigns, and business goals — who also has the hands‑on skills to produce video, run virtual events, and execute without always needing outside support.

Key Responsibilities
Virtual Event Strategy & Production

Partner with Marketing Managers across divisions to understand event topics, goals, and key takeaways — then shape those inputs into engaging, audience‑first event experiences

Translate rough concepts into well‑structured events with a clear narrative arc, a compelling format, and a delivery that feels polished and purposeful — not a slide deck read aloud

Own the presenter and speaker experience: coach participants on delivery, flow, and engagement so every event feels confident and professional on screen

Manage all technical execution and run‑of‑show logistics across platforms (Zoom, Wistia, ON24, or similar)

Design event assets including presentation visuals and supporting materials that reinforce the story — not just house the content

Ensure every event is structured to generate high‑quality, reusable content for repurposing across channels

Content Production & Repurposing

Treat every event, interview, and customer conversation as raw material — consistently converting source content into video clips, social posts, email copy, blog drafts, and sales enablement materials

Edit and produce short‑form and mid‑form video content with strong motion elements (text overlays, transitions, basic animation) that earn attention without overdoing it

Build and maintain an organized library of reusable content accessible to marketing and sales — think in systems, not just deliverables

Maintain a consistent flow of content across channels without waiting for direction

In‑Person Event Execution

Own end‑to‑end execution of a handful of in‑person events per year (trade shows, industry conferences, or branded experiences)

Manage all logistics, including booth coordination, vendor communication, shipping, and on‑site setup

Ensure booth design, materials, and brand presentation are polished, cohesive, and industry‑leading — not an afterthought

Partner with Marketing Managers on goals and audience strategy while owning the execution and on‑site experience

Capture content opportunities at in‑person events for repurposing across digital channels

Campaign & Demand Generation Alignment

Work closely with the demand generation team to ensure event programming and content output align with active campaigns, ICP targeting, and buyer persona strategy

Develop a strong understanding of the buyer journey so that content and events speak to the right audience at the right stage

Collaborate with demand gen on content timing and sequencing to maximize campaign impact

Cross‑Functional Collaboration

Work in close partnership with the content team across messaging, tone, and content strategy

Collaborate with marketing, sales, and subject matter experts to surface insights worth turning into content

Work with the design team to maintain visual and brand consistency across all outputs

Qualifications

3–6+ years of experience in a marketing role with a strong virtual and in‑person events and content production component — candidates from pure production or agency backgrounds without B2B marketing experience are unlikely to be the right fit

Demonstrated understanding of demand generation, buyer personas, and the B2B buyer journey

Proven track record owning virtual and in‑person event programs

Solid video editing skills with experience producing social‑first, short‑form content (Adobe Premiere Pro, Final Cut Pro, or similar)

Ability to create motion elements such as text overlays, basic animation, and transitions (After Effects, Adobe Express, or similar)

Working proficiency in design tools (Canva, Adobe Creative Suite) for event graphics and marketing assets

Experience with virtual event platforms (Zoom Webinars, Wistia, ON24, or equivalent)

Strong writing skills — able to draft social posts, email copy, blog summaries, and scripts with clarity and voice

Strong storytelling instincts — able to find and shape the narrative in raw, unscripted content

Highly organized with the ability to manage multiple events and content workstreams simultaneously

Work Style & Approach

Thinks like a marketer first — always connecting content and event decisions back to audience, pipeline, and business goals

Spots content opportunities before anyone asks — and moves on them

Proactive and self‑directed, with a strong sense of ownership from concept through final asset

A natural collaborator who builds strong working relationships, especially with creative and marketing peers

Holds a high bar for quality — produces work that is thoughtful, polished, and on‑brand, and understands that one great piece of content outperforms ten forgettable ones

Thrives in a fast‑paced environment where priorities evolve

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