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QSR Brand Marketing Manager

New Day Executive Search, Beverly Hills, CA, United States


QSR Brand Marketing Manager

We're looking for a QSR Brand Marketing Manager to support and accelerate franchise growth across a fast-scaling QSR system. This role is hands-on, execution-led, and deeply rooted in franchise support, operational clarity, and revenue-driving marketing. This role exists to ensure marketing is clear, adoptable, operationally sound, and effective at the store level. You'll be supporting franchise owners, helping them confidently execute campaigns, understand platforms, allocate budgets wisely, and drive traffic without feeling overwhelmed.
QSR Brand Marketing Manager Benefits
Hybrid Position
Salary up to $100k + performance-based bonuses
Health benefits options
Growth-oriented role with fast-track opportunities for advancement
Highly collaborative team focus
QSR Brand Marketing Manager Requirements
Up to 5 years of experience in QSR marketing
Direct experience supporting franchisees or field operators
Strong organizational and project management skills
Comfort managing multiple campaigns, timelines, and stakeholders
Experience with local store marketing and paid media platforms
Ability to explain marketing clearly to non-marketers
Data-informed mindset focused on traffic and sales impact
Proactive, supportive, and systems-oriented approach
QSR Brand Marketing Manager Responsibilities
Accountable for end-to-end execution, from planning through in-store and local market performance
Provide execution guides, toolkits, and ready-to-use assets to franchise partners
Assist with budget guidance, spend allocation, and performance tracking
Ensure brand consistency and alignment across markets
Deliver clear monthly marketing calendars, plans, and timelines
Lead franchise execution for new openings, monthly promotions, product launches, menu updates, seasonal campaigns, loyalty programs, and more
LTOs, promotions, and seasonal campaigns