Senior Manager of Communications, Blizzard - LATAM & Canada

Senior Manager of Communications, Blizzard – LATAM & Canada

The Senior Manager of Communications owns end-to-end regional communications strategy and execution for Blizzard across Latin America and Canada, shaping how players, creators, media, and communities experience and talk about our games throughout the year.
Working on one of the world's most iconic gaming brands, this role operates with a high degree of autonomy in fast-moving, high-ambiguity environments. You lead the day-to-day delivery of launch, live-service momentum, and community communications, translating global strategy into high-quality, culturally relevant regional execution. You set regional communications priorities, lead agency partners, and serve as a trusted cross-functional partner to marketing, publishing, production, and studio teams.
This role sits within the Microsoft Gaming Integrated and International Communications team, championing player-first storytelling and innovative communications that serve passionate players across Blizzard, Activision, and Xbox globally. You'll collaborate closely with international communications peers to share best practices, insights, and approaches that strengthen impact across markets.
You will report to the Senior Director of Integrated and International Communications, Microsoft Gaming.
This position is remote.
What you bring to the table:
Own end-to-end regional communications strategy and execution across LATAM and Canada, ensuring player-first, culturally resonant storytelling aligned to global direction and regional business priorities.
Lead launch and live-service momentum communications for Blizzard franchises, balancing long-lead strategic planning with short-lead opportunities tied to seasons, live ops, in-game updates, events, and cultural moments.
Operate with autonomy in high-ambiguity, fast-moving environments, exercising sound judgment and adjusting plans as priorities evolve.
Develop and execute integrated communications campaigns and storytelling platforms that elevate franchise narratives and deepen engagement across diverse markets.
Shape and approve core messaging and press materials, including press releases, Q&As, talking points, reactive statements, and spokesperson briefs.
Build and maintain senior-level relationships with priority enthusiast and mainstream media, key creators, and influential community voices across Latin America and Canada.
Serve as a strategic cross-functional partner to marketing, publishing, production, studio leadership, and legal teams to align messaging, timing, and execution.
Lead and direct PR and creator agencies, setting strategy, priorities, and expectations while ensuring accountability and delivery against goals.
Plan, allocate, and optimize regional communications budget and investments, including forecasting, spend tracking, and evaluating ROI across programs and markets.
Drive measurement, insights, and reporting, translating performance data into clear recommendations that inform future strategy and planning.
Represent regional communications strategy and performance confidently in regional, international, and cross-functional leadership forums.
Support travel as needed, including periodic travel to the United States and other regions for planning sessions, team events, and key launch moments.
Minimum Requirements:
13+ years of experience in communications, PR, or media relations, with demonstrated ownership of regional or multi-market communications strategy.
Proven experience supporting entertainment, gaming, technology, or consumer brands, ideally within fan-driven or community-led ecosystems.
Strong understanding of LATAM and Canadian media and creator landscapes, with experience operating across culturally diverse markets.
Track record of leading launch and live-service communications in complex, fast-paced environments.
Ability to set strategy, prioritize work, and make decisions independently while staying aligned to global direction.
Excellent written and verbal communication skills, with experience crafting clear, compelling narratives for multiple audiences.
Experience managing agencies and vendors across multiple markets, including performance evaluation and budget accountability.
Data-driven mindset, with experience using insights and reporting to optimize communications impact.
Strong organizational skills, sound judgment, and comfort managing multiple priorities simultaneously.
Fluency in English required; Portuguese, Spanish proficiency a strong plus.
Rewards:
We provide a suite of benefits that promote physical, emotional and financial well-being for 'Every World' - we've got our employees covered! Subject to eligibility requirements, the Company offers comprehensive benefits including:
Medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependent care spending accounts, life and AD&D insurance, disability insurance;
401(k) with Company match, tuition reimbursement, charitable donation matching;
Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave;
Mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others;
If the Company requires that you move geographic locations for the job, then you may also be eligible for relocation assistance.
Eligibility to participate in these benefits may vary for part time and temporary full-time employees and interns with the Company. You can learn more by visiting https://www.benefitsforeveryworld.com/.
In the U.S., the standard base pay range for this role is $105,120.00 - $194,400.00 Annual. These values reflect the expected base pay range of new hires across all U.S. locations. Ultimately, your specific range and offer will be based on several factors, including relevant experience, performance, and work location. Your Talent Professional can share this role's range details for your local geography during the hiring process. In addition to a competitive base pay, employees in this role may be eligible for incentive compensation. Incentive compensation is not guaranteed. While we strive to provide competitive offers to successful candidates, new hire compensation is negotiable.