As the Marketing Head , you will develop and execute integrated global marketing strategies to strengthen brand positioning, accelerate demand generation, and deepen engagement. You will collaborate with internal teams (sales, solution practices, geo and industry marketing) and external stakeholders (media, influencers, partners), leveraging AI-driven tools for personalization and performance optimization.
Responsibilities
- Build and execute plans covering branding, digital marketing, PR, analyst relations, events, social media, and account-based marketing (ABM).
- Align initiatives with business goals; adapt messaging for regional markets while ensuring global consistency.
Lead Generation & Engagement
- Drive global lead-gen programs aligned with sales objectives.
- Implement thought-leadership nurturing programs.
- Execute digital campaigns and joint-marketing programs with partners.
- Support ABM for key accounts; collaborate with sales leadership.
- Provide account research, industry analysis, and competitive insights.
- Develop sales collateral, messaging, and enablement tools.
Thought Leadership & Executive Influence
- Advise senior leadership with data-driven insights.
- Build relationships with industry associations, academia, and media.
Marketing Operations & Team Leadership
- Lead and mentor a global team across time zones.
- Manage budgets and track KPIs: lead volume, conversion rates, pipeline influence, ROI.
Qualifications
- MBA in Marketing, Business, or related field.
- 15+ years in B2B marketing within consulting, professional services, or technology.
- Proven success in global integrated campaigns.
- Experience with AI-driven marketing tools preferred.
- Strong communication and executive storytelling skills.
- Strategic mindset with operational excellence.
- Leadership experience in matrixed organizations; collaborative and consensus-driven.
Our client is an Equal Opportunity Employer, committed to a workplace free from discrimination and harassment. Employment decisions are based on business needs, job requirements, and individual qualifications without regard to race, color, religion, gender, age, disability, sexual orientation, gender identity, marital status, military service, genetic information, or any other status protected by law.
#J-18808-Ljbffr