Marketer (Brand, Product Marketing, Storytelling)
Location: San Francisco
Reports to: CEO
About Tavus
Tavus is a research company building AI systems that enable real-time, human-like interaction between people and machines.
Its technology combines multimodal perception and generation with low-latency infrastructure to power conversational video interfaces.
The company is backed by leading investors including Sequoia Capital, Y Combinator, and Scale Venture Partners.
The Role
Tavus is hiring a founding marketer to lead brand, product marketing, and category development.
This is not a traditional marketing role. You will operate as a single-threaded owner of narrative, working directly with the founder to define how the company is understood by the world.
You will own end-to-end storytelling — from shaping the narrative to creating content to driving distribution.
What You’ll Do
- Own and evolve the company and product narrative
- Translate complex technical concepts into clear, compelling messaging
- Create high-quality content across formats: writing, video, demos, launches
- Support frequent product launches (often weekly) with structured messaging and assets
- Shape and maintain brand positioning across web, product, and external channels
- Drive distribution across organic, social, and PR channels
- Contribute to defining a new category in an emerging market
Who You Are
This role is open across seniority levels (typically 4+ years’ experience), with a strong bias toward execution over strategy.
Narrative & Creative Strength
- Exceptional ability to turn complex ideas into clear, high-impact storytelling
- High attention to detail across writing, visuals, and overall brand quality
- Experience building product-facing content (demos, websites, launches)
Distribution & Growth Strength
- Strong understanding of content distribution and amplification
- Track record of creating high-engagement or high-visibility moments
- Intuition for channels, timing, and audience reach
Candidates may lean one way, but should be capable across both.
Requirements
- Proven experience executing marketing work end-to-end (not just strategy)
- Ability to operate independently and manage multiple workstreams
- Strong product intuition and ability to map messaging to user journeys
- High quality bar and attention to detail
- Comfortable operating in a fast-paced environment with frequent releases
Preferred Background
- Experience in AI, technical products
- Exposure to early-stage or high-growth environments
- Experience helping define or launch new product categories
Scope & Impact
- Full ownership of brand and narrative
- Direct partnership with the founder
- Responsibility for external perception of the company
- Opportunity to shape positioning in a new and rapidly evolving category