Marketing and Web Content Manager (GOVERNMENT OPERATIONS CONSULTANT III

Marketing and Web Content Manager

The Marketing and Web Content Manager plays a key role in maintaining the quality, clarity, and effectiveness of the organization's digital presence. This position is responsible for reviewing and approving website content to ensure it meets high standards for writing, accessibility, and brand consistency. This position partners with internal teams to support the creation and maintenance of webpages, providing guidance on content strategy, and ensures best practices are followed to enhance user experience and engagement.
Key Responsibilities:
Review, edit, and approve website content to ensure it is clear, accurate, engaging, and aligned with organizational standards and voice
Ensure all web content adheres to best practices for readability and user experience
Collaborate with staff across the Department to develop, update, and optimize webpage content
Provide hands-on support and training to staff in creating and modifying website content
Enforce web content standards, guidelines, and workflows
Monitor website content for consistency, quality, and relevance, recommending improvements as needed
Partner with marketing and communications teams to align web content with broader campaigns and messaging strategies
Works with Department contracted vendors to assist in the development of website enhancements that address the needs of internal and external stakeholders, while expanding the accessibility and user experience of website visitors
Performs other duties as assigned
Required Knowledge, Skills, and Abilities:
Strong editing and writing skills with a keen attention to detail
Strong organizational and project management skills
Experience collaborating with cross-functional teams and providing guidance or training
Ability to translate complex information into clear, user-friendly content
Collaborative mindset with a focus on customer service and support
Qualifications:
A bachelor's degree from an accredited college or university
Experience in news reporting, editing, public relations, public information, advertising, marketing, mass communications, or journalism can substitute on a year-for-year basis for the required college education
Preference will be given to those with experience in working within a content management system (CMS) environment
Where You Will Work: Tallahassee, Florida