Director, Global Communications & Advocacy, Kiehl's DMI

About Kiehl's Since 1851

Kiehl's Since 1851 is one of the world's most iconic and beloved skincare brands, rooted in a heritage of scientific formulation, community, and authenticity. As part of L'Oréal Luxe, we are committed to delivering best-in-class experiences for our consumers - and our people.

The Role

We are looking for a bold, culturally connected, and strategically minded

Director of Global Communications & Advocacy

to shape and drive Kiehl's presence on the world stage. This role sits at the intersection of brand strategy, storytelling, influence, and experience - and is a key driver of brand desirability globally.

What You'll Do

High-Level Strategy & Execution
Support the development and direct the execution of the annual global communications strategy
Set clear and measurable objectives for owned global initiatives and campaigns
Create global communications assets (press releases, creative mailer concepts, event directives, etc.) for product and brand moments to drive awareness and recruitment
Lead global brand experiences and event management from general planning to agency management and on-site execution at all levels
Own the development of the brand's internal ambassador program, and global VIP and macro influencer strategy - from agency relations and contracts to IRL management
Direct and oversee brand collaborations across industries (art, fashion, entertainment, etc.)
Define and craft global communications & advocacy guidelines, in collaboration with the AVP, through insights that amplify the overall brand vision
Support the AVP in the development and presentation of internal brand presentations
Local Market Management & Support

Provide day-to-day support to local communications teams worldwide, ensuring their strategies and activations are aligned with global direction and deliver best-in-class results
Advise on local event and partnership strategy, messaging, and execution
Team Management & Development

Directly manage and support the success of the Global Communications & Advocacy Consultant
Advise and manage market/zone stakeholders to ensure a globally consistent communications strategy is executed
Administrative & Budget Management

Oversee contract development and management
Manage vendor relationships, invoicing, and payment as needed
Oversee budget management across all department projects
Who You Are

In-depth knowledge of:

Communications, event execution, and consumer engagement
Brand partnerships - identification and execution
Spokesperson and talent management
Project analysis and recapping with metrics
Social media, with TikTok and Instagram as priority platforms
VIP and influencer landscape across beauty, entertainment, and lifestyle
The emergence of AI and how it amplifies day-to-day tasks and brand KPIs
Your core KPIs:

Increased brand awareness
Global and market share of conversations, influence, and engagement
Brand position in luxe beauty and total skincare markets
Millennials & Gen Z recruitment
Consumer sentiment and brand love
Competitive analysis
Reach, engagement, and impressions of activations (+ sales metrics where applicable)
Your key deliverables:

Building actionable plans and executing projects across groups and teams
Leveraging cultural trends, metrics, and consumer insights to develop strategies and demonstrate success
Compelling storytelling that drives audience understanding and creates desire
What's In It For You

Competitive salary:

$130,000 - $175,000

(compensation will depend on relevant skills, experience, and location)
Profit-sharing and performance bonuses
Comprehensive health, dental, and vision benefits
Generous paid time off and holiday schedule
Employee product discounts across L'Oréal's brand portfolio
Access to learning & development programs and career mobility within L'Oréal Luxe

Our Commitment to Diversity & Inclusion

At L'Oréal, we celebrate diversity and are committed to creating an inclusive environment for all employees. We are an Equal Opportunity Employer and do not discriminate in recruitment, hiring, training, promotion, or other employment practices on the basis of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

If you require a reasonable accommodation to participate in our application process, please contact us at [email protected].