Senior Consumer Researcher (P3432)

84.51° is a retail data science, insights and media company that partners with The Kroger Co., consumer packaged goods companies, agencies, publishers and affiliates to create more personalized and valuable experiences for shoppers across the path to purchase.

Powered by cutting‑edge science, we utilize first‑party retail data from more than 62 million U.S. households sourced via the Kroger Plus loyalty card program to fuel a customer‑centric journey using 84.51° Insights, 84.51° Loyalty Marketing and our retail media advertising solution, Kroger Precision Marketing.

We follow a 5‑day in‑office work schedule to support collaboration, alignment, and team connection.

Senior Researcher – Research Insights Team
The Senior Researcher is accountable for the creation and execution of research projects from start to finish, applying best practices and delivering actionable results to stakeholders—both internal and external. The role executes research across a range of methodologies (quantitative and qualitative) and leverages existing data for ad‑hoc analysis to support a holistic view of customer motivations and perceptions.

Core Responsibilities

Independently execute research projects end‑to‑end once scope and approach are aligned, including translating business questions into research objectives, managing vendors and internal partners through fieldwork, conducting analysis and synthesis across qualitative, quantitative, and secondary data, and developing clear, decision‑oriented insights and recommendations.

Apply strong judgment in balancing speed, depth, feasibility, and cost in execution and ensure quality, rigor, and clarity across all deliverables.

Serve as the day‑to‑day research owner for assigned projects, proactively managing timelines, dependencies, and risks, communicating clearly with partners on status, trade‑offs, and implications, and acting as a confident research partner in working sessions and readouts.

Operate effectively within the CR request intake, scoping, and prioritization processes; leverage existing research, products, and tools before defaulting to custom solutions; and contribute to shared learning by documenting work, sharing best practices, and flagging patterns across projects.

Partner closely with Lead Researchers, Consultants, CX Measurement, and Research Operations.

Qualifications, Skills, and Experience

Experience executing multiple research projects simultaneously with minimal oversight.

Comfort working across data types (qual, quant, secondary) and synthesizing findings into clear stories.

Strong analytical thinking and ability to translate findings into implications and recommendations.

Clear, concise communicator—able to present insights to non‑research audiences.

Strong organizational skills and attention to detail.

Comfortable operating in a fast‑moving, sometimes ambiguous environment.

Tools & Platforms (experience with some preferred): Qualtrics, SPSS/R/Python/Alteryx, Tableau/PowerPoint, insights repositories, and qualitative platforms (e.g., VoxPopMe).

Education

Bachelor’s degree or equivalent, ideally in business, marketing, social sciences, psychology or analytics/statistics.

3–5 years of industry experience.

Pay Transparency and Benefits

The stated salary range represents the entire span applicable across all geographic markets from lowest to highest. Actual salary offers will be determined by multiple factors including geographic location, relevant experience, knowledge, skills, other job‑related qualifications, and alignment with market data and cost of labor. In addition to salary, this position is also eligible for variable compensation.

Benefits include:

Health: medical, dental and vision plans with competitive designs and support for self‑care, wellness and mental health.

Wealth: 401(k) with Roth option and matching contribution; Health Savings Account with matching contribution (requires participation in qualifying medical plan); AD&D and supplemental insurance options.

Happiness: paid time off with flexibility, including 5 weeks of vacation, 7 health and wellness days, 3 floating holidays, and 6 company‑paid holidays per year. Paid leave for maternity, paternity and family care.

Pay Range
$78,000 – $139,150 USD

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