Business Development Manager -G&S- Amenities

POSITION PURPOSE
This position is primarily focused on generating revenue from the acquisition of new accounts within existing or new market segments. Additional responsibility for retaining or expanding business within existing end‑user customers. Sales targets and strategic target market segments are determined by criteria established and assigned by sales management. Key learning from this position will drive future strategy, product mix, and growth plans for new verticals. The role requires strategic prospecting, disciplined planning, excellent relationship building, and closing skills to consistently develop a successful pipeline of new accounts. Work can be office‑based or remote, with travel within the US for key customer meetings and trade shows.

Primary Responsibilities

Identify and target new business opportunities to meet or exceed sales goals.

Develop and implement a strategic plan to grow sales of personal care amenities within existing and new market segments.

Collaborate with Product Development and Marketing to create new brands and innovations, clearly communicating customer needs such as recommended amenity brands, delivery format, product design, aesthetics, and timelines.

Prepare and deliver product presentations and demonstrations, highlighting features, benefits, new innovations, and relevant information that meet customer requirements and expectations.

Negotiate and quote pricing and terms in partnership with internal stakeholders, managing the onboarding of new customers to transition from lead generation to long‑term relationship.

Consistently manage complex selling situations with support from sales leadership, determining relevant stakeholders and customizing messaging/solutions for successful account acquisition.

Apply a creative mindset to develop complex product solutions, including new product development, retail partnerships, or creation of proprietary house brands.

Collaborate with distribution partners to target new business opportunities with parent brands and Group Purchasing Organizations (GPOs).

Identify distribution gaps to serve new customers and market segments, communicating needs to sales leadership for consideration.

Participate in corporate account meetings as the manufacturer sales representative supporting teams selling to new markets.

Coordinate and participate at trade shows as the manufacturer sales representative.

Use a CRM system to accurately document sales activities, track plans, pipeline development, and progress of prospective opportunities.

Participate on project teams, communicate cross‑functionally with internal departments, and perform other duties as assigned.

Qualifications

Bachelor’s Degree or equivalent experience in Business, Sales, or Marketing.

Minimum of five years of sales experience focused on new business development and new account acquisition, including inside and outside sales.

Professional, polished telephone presence and face‑to‑face demeanor, with exceptional verbal and written communication, negotiation, and active listening skills.

Ability to ask meaningful questions to identify and solve customer needs.

Professional persistence with strong follow‑up.

Ability to understand and retain information on a large portfolio of products and brands.

Significant internal relationship management skills to partner on product development and negotiate costs, pricing, and contract terms.

Strong proficiency with Microsoft Office (Word, Excel, PowerPoint) and Salesforce CRM.

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